Rob Keiser Email & Phone Number

Atlanta Metropolitan Area

*Develop and execute strategic business plans for novel rare disease cardiovascular medication, CAMZYOS, the first approved cardiac myosin inhibitor for the treatment of obstructive hypertrophic cardiomyopathy (HCM).*Collaborate with numerous Matrix Partners including Reimbursement, REMS Advisors, Community Territory Managers, and multiple levels of customers to ensure access to CAMZYOS. *Winners Circle 2023, #1 in Mid-Atlantic Region and #2 in nation.

*Managed vaccine portfolio of over $100 million in yearly revenue in collaboration with Channel Account Director.*Formulated creative business processes and lead solution development efforts in partnership with National Pharmacy Retail Accounts for the implementation of account specific strategies.*Developed and presented Business Reviews to multiple levels of customer leadership to track progress, identify gaps in execution and develop solutions to increase sales revenue. *Partnered with Channel Account Directors, Product Management, Marketing, State Government Affairs and Field Matrix Partners to increase sales revenue for GSK's vaccines.

Greater Atlanta Area

*Managed, designed, and developed new strategies to grow GSK respiratory portfolio to meet the customer’s needs and supported the Vaccine Business Unit. *Cultivated partnerships with Regional Leaders from Walgreens, CVS, Kroger and Rite Aid to drive uptake of GSK products. *Collaborate with multiple matrix partners to share pharmacy chain insight to identify needs & opportunities within the account and customize a plan to meet those needs. *Trained & certified in Mastering Customer Engagement Selling Model.

Greater Atlanta Area

*Increased the volume & market share of BPH & ED product portfolio with Urologist by identifying market trends and adjusting business plans to ensure region and district goals were exceeded.*Planned and implemented strategic business tactics with multiple matrix partners to maintain a consistent message with the entire product portfolio to grow market share.

Greater Atlanta Area

*Increased the volume & market share of Cardiovascular and Type 2 Diabetes product portfolio in hospitals and Cardiology, Endocrinology, Nephrology offices. *Secured cardiovascular medication to be included as preferred on CHF & MI Standing Orders at all aligned hospitals.*Tier Award winner (4 times) and Specialist of the Year.

Hartford, Connecticut Area

*Increased the volume & market share of Cardiovascular, Type 2 Diabetes & Anti-Depressant products in Cardiology, Endocrinology, and Internal Medicine Specialties. *Secured cardiovascular medication to be included as preferred on CHF & MI Standing Orders at all aligned hospitals.*Tier Award winner (2 times) and Stock Award Recipient.

Norwalk, Ct

*Responsible for the development of the local media plans for General Nutrition Center’s fifty-nine co-op markets.

New Kensington, Pa 15068

*Developed the yearly marketing plan for student recruitment, initiated the rebranding of the school that included a new name, and coordinated all multi-media advertising. *Coordinated weekly faculty and staff meetings, instituted and enforced a student code of conduct and formed an alternate-site agreement with a four-year Liberal Arts College.

Pittsburgh, Pa

*Sold direct mail advertising to retail businesses, health care services, and educational institutions.

Tarentum, Pa

*Sold print advertising in 40,000 circulation newspapers to local retailers, corporate businesses and healthcare institutions.