Rob Kral Email & Phone Number

Tampa, Florida, United States

As Co-founder and VP of Product Development at Protein2o, I’m obsessed with shaking up the game and pushing the limits of what performance beverages can do. I lead the charge on all things RTD (ready-to-drink) and RTM (ready-to-mix), turning bold ideas into real products that fuel the grind for athletes and high-performers everywhere. Innovation isn’t just.

Tampa/St. Petersburg, Florida Area

• As a founding member of ProBalance, Inc., I helped launch Protein To Go, an on-the-go protein supplement designed for busy people who don’t want to sacrifice nutrition for convenience. From the ground up, I was.
• Package and Display Design
• Marketing Collateral Development/Design
• Supplier Relationships and Replenishment
• Broker Management
• Sales at National Accounts including Walmart, CVS, Winn Dixie and 7-Eleven

Clearwater, FL

As Director of Product Development at Premier Products of America, I led the charge on one of the most viral product launches of its time—Bandz silly band bracelets. From concept to creative strategy, I was deeply involved in every aspect of the brand’s development, including international sourcing and design. The result? A product that went from idea to a.

As the East Area Manager, I’m all about driving results and maximizing impact in some of the highest volume markets on the East Coast. I lead a dynamic team of twelve retail sales representatives, equipping them with the tools and insights they need to forge solid relationships with customers and crush sales goals.I also roll up my sleeves to sell directly.

As the Central Area Manager, I led an incredible team of sales representatives across Florida and Texas, turning challenges into opportunities and driving results. My focus was on empowering my team to make strategic sales calls that identified customer needs while leveraging the full power of the PCH product line and promotions.Collaboration was key—I.

As a Retail Representative for Pfizer, I was on a mission to maximize distribution and elevate brand presence across all consumer products. My role was all about engaging with retail accounts and selling eye-catching displays to support major promotions—think special packs and off-shelf displays that turned heads and drove sales.I crafted and executed.