Director Market Innovations
CurrentI am the Director of Market Innovations, American Chemistry Council (ACC) Plastics Division, and my job is to convert the latest in plastics engineering and technical innovations into common sense positive marketing for the general public, media, businesses and advocates. As a PRSA Thoth Award winner I use my 20 years’ experience as a national spokesperson with a detailed understanding of the sciences of plastics and chemistry - and - the future it brings the world. I created some of the first and primary websites, social media properties and publications for the discipline and produced over a hundred TV news segments about the field including the use of plastics in building and construction, architecture, automotive packaging, medicine, and electronics. During my tenure at the Plastics Division of ACC, I played a significant national media role in raising the approval rating for the industry over the last fifteen years, representing a shift in the opinions of tens of millions of Americans.