Rob Unger Email & Phone Number

Plymouth Meeting, Pennsylvania, United States

Horsham, PA

• Design custom secondary anonymous patient-level market research studies
• Analyze and interpret longitudinal patient data
• Utilize our primary market research, managed markets database and Rx database to answer clients business questions
• Interpret client’s business needs and defined custom study business rules
• Summarize key findings through executive summaries
• Develop and maintain relationships with external clients

Blue Bell, PA

• Lead market and opportunity assessments to determine key targets for our marketing programs
• Developed relationships with clients and became a valued partner in determining brand strategy
• Lead internal analytics team to extract data to support clients current and future needs
• Present key findings to clients
• Integrate primary market research findings with secondary data analysis to determine patient behavior

• Created successful marketing plan for the Forecasting Consulting Group at IMS
• Developed forecasts using analog based approach for various pharmaceutical and investment companies
• Developed and conducted primary market research: includes discussion guide/survey development and analysis of results
• Created situation analyses for various therapeutic markets, which were used to develop their marketing plans
• Completed analysis, created power-point presentations and presented key findings to client
• Extensively utilized IMS audits and secondary data

• Conducted custom secondary anonymous patient-level market research studies
• Analyzed and interpreted secondary market research data, specifically, longitudinal patient data
• Interpreted client’s business needs and defined custom study business rules
• Summarized key findings through executive summaries
• Developed and maintained relationships with external clients
• Utilized internal syndicated databases to gain better understanding of markets & client strategic plans

Bensalem, PA

• Generated sales leads and customer base through cold-calls
• Achieved required monthly quota
• Made direct sales calls to small and medium sized companies
• Presented telecommunication and data solutions to customers

Bethlehem, PA

• Developed strategic marketing plan for mobile filtration industry, which resulted in sales growth by 15%
• Created and executed marketing campaign
• Made direct sales calls to clients and developed new products to meet their needs – resulted in winning the business of the company’s largest client, accounting for 7% of overall sales
• Lead cross-functional teams with accounting, engineering, materials acquisition and management, production, executive vice president and global team members
• Managed nationwide distributor network
• Responsible for pricing, quotations and

Bethlehem, PA

• Engineered systems, managed automotive industry accounts and made sales calls to General Motors, Daimler/Chrysler and Ford Motor Company
• Designed matrix style quotations and delivery schedules based on client specifications

Education record

Education record

Bs, Marketing

Education record