Rob Wasson Email & Phone Number

Scottsdale, Az, Us

Fridley, Minnesota, United States

Plymouth, Minnesota, United States

Eden Prairie

Develop/Execute GTM strategy. From ideation, to investor presentations, to software build, to full commercialization, developed all facets of this high-growth FinTech/Retail B2B to B2C company including financial plans and forecasts, proprietary payment processing system, business pitch decks, design guidelines, payment gateways, merchant processors, business tool & SaaS selection & integration. Roll-out numerous business tools (Salesforce, Zendesk, MailChimp). Defined internal business processes and customer SLA standards. Owned software developer contracts (scope of work, lead agile sprints leveraging Jira, GitHub, more). Results: Fully commercialized and launched brand in 18 months & acquired 20K opt-in customers in 9 months with annualized sales of $2MM+.

Eden Prairie

Eden Prairie, Mn Usa

Eden Prairie

Promoted to start-up a brand the PayCheck Direct Brand with 2 other Bluestem stars. Sales reached $80+ million per year in ~ 5yrs of commercial operations. Expanded start-up team of 3 to 62. Leveraged strong business acumen, deep analytic skills, executive presentations. Was cross functional product owner for numerous initiatives using Agile methodology. Created client level P&Ls. Managed RFP process.

Eden Prairie, Minnesota, United States

Promotion was the result of diligently deploying meaningful business insights that executives could depend on timely sourced from complex databases. Responsibilities included: Create/present financial plan for an aggressive consumer credit growth plan from $800M to $1B, create financial models that simulate credit strategy & supported decision impact under various macroeconomic conditions for various internal and external audiences.

Eden Prairie, Mn

Eden Prairie, Mn

Founded firm that raised $20 million+ in corporate capital and credit lines through revising capital structure, assessing divestiture options and guiding strategic positioning for debt/equity raise. Bringing consistency and business alignment is a priority of mine. To this end, I also advised on overall business planning, defined change missions, identified available competencies and resources, developed corporate branding campaigns and set in place managerial processes.

Eden Prairie, Mn

Grew to $5MM in annual sales across four Franchises and a workforce of 120+. Led all business operations and planning, including numerous vendors and suppliers & garnered capital financing of more than $2.8MM. During this time, I was voted to the National Marketing Board and served as Franchisee Marketing President to lead national marketing strategies with an advertising budget oversight of $3 million annually.

Phoenix, Az

Successfully acquire strong Accounting and Finance background through numerous training programs and a series of promotions from Account Specialist I, to Accounting Specialist II, to Financial Accountant, to Finance Manager. As new software was introduced, I delivered major improvements coordinating and consolidating operating and capital budgets, managing first ever enterprise-wide LAN/WAN roll-out, and created accurate financial forecasts and analysis via hybrid banking model.

Phoenix, Arizona Area

Acting on a strong sense of civic duty, community service and leadership, I first served as Board Chair of the Foothills Community Association (the third largest in the nation) and was soon elected as City Planning Chairman for three successive terms. Over the next three years, the community experienced rapid growth and doubled in size from 60,000 to 135,000 residents. I collaborated with city council and Mayor Johnson and Rimsza to resolve numerous civic issues, made recommendations of action, created sub-committees, and established agenda items for long-range planning with a focus on economic and environmental impact.I also gained hands-on experience with unifying people from distinctly different positions under a common goal — a skill which I still use today.Manned the City Council District 6 satellite office in Ahwatukee-Foothills.

Bachelor’S Degree, Finance, Emphasis In Accounting

Activities and Societies: Pi Kappa Alpha Fraternity, Student Admissions Relations Team (START-paraprofessional honorary), Ice Devils.

Education record