Rob Whiteside Email and Phone Number
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My sales career started over 20 years ago in a small Brooklyn warehouse, where a scrappy team sought to launch The L, a new (print!) nightlife publication. In that first year I learned a set of fundamentals that continue to drive me: the thrill of growing a business, the power of a dedicated team, the importance of adaptability, and the critical value of a customer.That year, when I saw how sales made the new possible, got me hooked. From there, I forged a path of roles that led to leadership. Along the way I've discovered & developed a few key strengths, including coaching, crafting sales strategy, and leading through change.To thrive in sales, of course you need the right combination of professional skills, but also you need a love of helping people. And whether as an individual contributor or a team leader, the possibility of making a positive impact on my clients and my teammates has been the biggest driver.
Handshake
View- Website:
- joinhandshake.com
- Employees:
- 279
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Rvp - Federal Government SalesHandshake Jun 2024 - PresentWashington Dc-Baltimore Area -
Co-FounderDc Panthers Water Polo Nov 2021 - PresentWashington Dc-Baltimore Area -
Account DirectorLinkedin Sep 2017 - Jun 2024Washington Dc-Baltimore Area- Complex Sales: pursuing large SOP opportunities through both bottom-up (end users) and top-down (agency leadership), with emphasis on long-term sustainable growth. Effectively leveraging partners in LI and MSFT- Account Strategy: leveraging annual business plan to focus time & efforts on big bets & home runs, while minimizing risk of low-engagement accounts- Leadership & Leverage: leading team project that increased productivity (core slides), events that benefit books beyond my own (brand workshops), and content leveraged beyond team (healthcare webinar) -
General Manager, CareersInside Higher Ed Aug 2016 - Jul 2017Washington D.C. Metro Area- Team Leadership: managed team of six direct reports, including sales and operations- Strategic Planning: developed and presented business plan for growth & transformation- Marketing: created value proposition and developed demo playbook for new business sales team. Reconfigured B2C paid marketing plan, optimizing for core audience engagement. -
Director Of Sales, Classified MarketplacesThe Washington Post May 2014 - Jul 2016Washington D.C. Metro Area- Executive Sales Leadership: managed team of four category managers for Classified verticals, including: Automotive, Real Estate, Recruitment, Property Management, and Consumer-to-Consumer. Division sales force included over 25 people- Key Account Growth: increased overall spend of key automotive accounts over 30% by coaching team through full-cycle sales approach- P&L Management: Exceeded Classifieds unit contribution goal -
Category Sales Manager, Local Automotive And Cars.ComThe Washington Post Oct 2011 - May 2014Washington D.C. Metro Area- Team Leadership: managed team of 10 outside sales representatives, including regular in-field coaching.- Sales Performance: exceeded goal in 2012 and 2013- Strategic Planning: collaborated with Marketing, Research, and sales team to develop new product strategy, including changes to pricing, positioning, and product. Category exceeded 2013 goal- Change Leadership: led Cars.com team through reorganization of structure and launched two new products in 2013 -
Retail Advertising ManagerThe Washington Post Jun 2009 - Sep 2011Washington D.C. Metro Area- Major Account Sales: managed major retail accounts totaling over $14 million in annual revenue (Safeway, CVS, JCP, and others). Responsibilities included annual contract negotiations, year-round account growth, and new business acquisition- Product Innovation: identified lack of divisional strategy around risks to traditional circulars revenue, helped assemble task force and develop recommendation to executive leadership- Sales Performance: exceeded 2010 budget by 14%; exceeded 2011 budget by 13% -
Marketing ManagerThe Washington Post Apr 2008 - Jun 2009Washington D.C. Metro Area- Project Management: collaborated with Production, Circulation, and Advertising departments, developed and launched new product for delivering circulars to non-subscribers; exceeded initial-year revenue goal by over 80%- Pricing and Product Strategy: worked in close collaboration with sales stakeholders and executive leadership to set pricing and develop new products to maximize revenue and contribution -
Account Manager, Local AutomotiveThe Washington Post Jul 2006 - Apr 2008Washington D.C. Metro Area- Outside Sales Representative: account management and new sales for local automotive- New Business Acquisition: effectively grew account list and dealer base, adding 5 new accounts in first year, and over 10 new accounts cumulative- Transition to Digital: identified key obstacles to dealer adoption of digital advertising: clarity of product and ease of purchase. Collaborated with digital peers and developed new bundling strategy to grow digital revenue -
Account ManagerTime Out New York Mar 2004 - Jun 2006Greater New York City Area- Account Management and New Business Acquisition: drove net growth for various segments, including local restaurants, education, and national automotive- Sales Performance: consistently performed above goal- Strategic Sales: identified weakness in strategic vertical, developed strategy with VP of Sales, and grew target segment by over 20% -
Account ExecutiveThe L Magazine Jan 2003 - Mar 2004Greater New York City Area- Second sales employee- Participated in publication launch- Drove first revenue through block-by-block evangelism- Defeated rivial publication in 3-round split decision -
Assistant EditorW. W. Norton & Company, Inc. 1999 - 2001Greater New York City Area- Reported to Director of College Publishing, with focus on political science and psychology textbooks- Assisted in editing manuscript drafts- Managed author contracts- Managed manuscripts through production
Rob Whiteside Skills
Rob Whiteside Education Details
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Marketing Strategy -
English -
English And German Literature
Frequently Asked Questions about Rob Whiteside
What company does Rob Whiteside work for?
Rob Whiteside works for Handshake
What is Rob Whiteside's role at the current company?
Rob Whiteside's current role is Connecting students with transformative opportunities in the Federal government.
What is Rob Whiteside's email address?
Rob Whiteside's email address is ro****@****ail.com
What is Rob Whiteside's direct phone number?
Rob Whiteside's direct phone number is +120265*****
What schools did Rob Whiteside attend?
Rob Whiteside attended Georgetown University Mcdonough School Of Business, University Of Chicago, Washington University In St. Louis.
What skills is Rob Whiteside known for?
Rob Whiteside has skills like Advertising, Online Advertising, Marketing, Digital Media, Strategy, Sales, Social Media Marketing, Digital Marketing, Advertising Sales, Newspapers, Marketing Strategy, Email Marketing.
Who are Rob Whiteside's colleagues?
Rob Whiteside's colleagues are Egshiglen Khaliun, Jerome Y, Rachel Schwartz, Naveen Kumar, Amber Saunders Harmon, Katlin Chadwick, Stefan Little.
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Rob Whiteside
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