Robert Barham Email & Phone Number

Malmö, SE

Malmö, Skåne County, Sweden

Lund, Sweden

Malmö

☞ SEO - Optimising on site and off site features to secure and grow organic (free) traffic from search engines.☞ Analytics - Identifying trends and opportunities.☞ Affiliates - Set-up and management of affiliate schemes.☞ SEM - Management of paid search activity (Adwords) including display ads / retargetting. ☞ Social Media & Blogger Outreach.☞ Email.

Malmö, Sweden

Driving targeted traffic to big brand e-commerce websites with 9 target countries. This role has included:☞ SEO - Optimising on site and off site features to secure and grow organic (free) traffic from search engines. ☞ Analytics - Identifying trends and opportunities.☞ Affiliates - Set-up and management of affiliate schemes in 9 countries.☞ SEM.

Developing and marketing a large portfolio of (mainly destination specific) websites. These sites drive targeted traffic to travel industry partners such as tour operators and airlines.Skills developed include:☞ Wordpress.☞ SEO.☞ SEM.☞ Social Media.

Copenhagen Area, Denmark

☞ Achieve a target of maximising revenue for the airline via day-to-day management of a portfolio of routes. Have an understanding of each individual market and its trends.☞ Analyse booking patterns and decide on appropriate action to ensure that monthly targets for passenger numbers, load factor and yield are achieved.☞ Monitor the pricing of competitors.

I reported to the Commercial director in a pivotal role liaising between the revenue management and marketing teams. I had a broad range of responsibilities from producing key management data to coordinating marketing promotions. Other key responsibilities included competitor benchmarking and ancillary revenue promotion.

London, United Kingdom

Yield management for Thomson Cruises. The product was primarily air-inclusive cruise holidays and cruise & stays.☞ Pricing of cruise holidays to optimise revenue - departure date, duration & itinerary / cabin type / departure airport.☞ Emphasis on close retailer partnerships and tailoring offers to different markets. ☞ Producing reports for trading.

Greece, Dominican Republic, Mexico

This role involved:☞ Analysis of bed requirements to ensure there was enough cover for the airline capacity.☞ Optimisation of "committed" / owned bed stock. ☞ Supplier liaison including negotiating rates. ☞ Production of rooming lists.☞ Provision of various reports to HQ.I worked in Rhodes for summer 2004, then Dominican Republic and Cancun for winter and.

London, United Kingdom

Yield management for the "seat only" product at the UK's largest tour operator which at that time had 24 departure airports and hundreds of routes. This was a very interesting time to be in this sector as low cost airlines were starting to emerge as a powerful threat to tour operators and charter airlines.☞ Pricing and distribution of airfares from initial.