Esports meets content meets brands. Crafting compelling long form and short form stories and sponsorships that appeal and engage esports audiences.

We believe video games are a force for good, and the people who play are the future.We are a global esports company specializing in authentic experiences and creative content for the esports generations.We enrich the esports space with brand partnerships, live events, influencer programs, and sponsorships.

Headed up the Brand and Creative Strategy teams comprising 30 professionals across multiple blue chip accounts in technology, entertainment and QSR

Created in-house consultancy specializing in esports for all Edelman offices in 65 markets globally. Created education programs, navigated and identified opportunities and developed strategic activations, sponsorships and partnerships for clients including Tourism Dubai, Autodesk, Arby's and Papa John's

Managed a team of 20 specialists in growth offerings across the Edelman network and client base and ensured financial and business targets were met in the areas of Analytics, Influencer Relations, Paid Media, and Esports.

Led New Biz department and efforts for SoCal practice with a team of 3 to win new business and increase revenues across the board. Role included identification of opportunities, team dynamics, strategy development, creative development, inter-departmental/office collaboration, pitching, negotiations, and contracts.

Edelman is a global communications marketing firm that partners with the world's leading businesses and organizations to evolve, promote and protect their brands and reputations.I was responsible for developing new strategies and approaches by combining traditional PR with social media, creative, strategy and paid media for a variety of tech and gaming clients including, Qualcomm, Western Digital, and Activision/Blizzard.

Director of Client Services and Leadership board memberMember of senior management team responsible for agency, department, and client success. Delivering high level client interaction and developing strategic digital and traditional goals for both existing clients and new business prospects. Driving initiatives to create additional organic business growth through innovative and creative ideas. Managing and mentoring a department of twelve to deliver client satisfaction, team effectiveness, ongoing learning and development.Head of GamingHeaded up an emerging games division with an integrated approach to managing and growing project based blue-chip clients. Overseeing their needs and happiness in areas of digital and interactive, social media, TV, print, media, packaging, experiential and technology. Clients included EA Mobile, THQ, and Activision.

Responsible for strategic development and operational function of the $100MM Nintendo of America account (US, Canada and Latin America). Day-to-day role is managing a team of 10 cross-functional account personnel and directing an additional 20 in digital, creative, planning, production and media to develop and implement media neutral advertising solutions for both gaming hardware and software. Highlights include leading teams in developing plans and work to launch and support the Nintendo DS Lite and Wii.

Created and headed up Digital division. Responsible for all online and digital projects with agency clients. Part of agency senior management and core integrated offering specializing in strategy, brand management and innovation for blue chip companies and brands including General Motors (Holden), Haagen-Dazs, Black & Decker/DeWALT, Heinz, Philip Morris, Sensis, and Connex. All projects created as either stand-alone or complimentary to below or above-the-line marketing initiatives. Oversaw above and below-the-line account service, management and strategic direction for multinational and local accounts consisting of Nintendo, General Motors (Holden), Suzuki Motorcycles, Black & Decker/DeWALT, Connex trains, Berger and British paints, and BASF. Responsibilities include creation and management of relationships, budgeting, strategy, planning, media and creative solutions, motivation and management of brand teams to ensure effective and accountable communication solutions. Agency responsibilities also include management board member, press/public relations and new business development.

Worked closely with blue-chip clients to assist in realising company potential on-line and to ensure strategic objectives are met, offline activity is complimented, and they have lots of fun in the meantime. Duties include high-level strategy and pitching for new accounts. Clients included Pacific Dunlop, Just Jeans, SmithKline Beecham and Ford Motor Company