Robbilynn Berlingo Email & Phone Number

San Francisco, Ca, Us

San Francisco, California, Us

Round Rock, Texas, Us

Cambridge, Ma, Us

Senior Channel Manager – East CoastManaged all business development aspects of Akamai’s partnership with Verizon Business, Bell Canada and Tierpoint. Developed comprehensive short term and long term account growth strategies; built strong relationships at executive level to cross sell/upsell; onboarded new partners through trainings, account strategy planning and quarterly business reviews; managed complex resell sales cycles with partners.• Chosen to manage one of company’s largest and most complex partners with over $60M in annual revenue.• For 10+ years, performed at or above 100% to revenue targets, including the year of maternity leave.• Increased the number of Akamai products in partner portfolio; incremental deals helped deliver 40% sales increase.• On-boarded new partner; first year brought in $1M in new logo revenue.• Earned Channel Manager of the Year 2007, 2010. Channel MVP, 2008. President’s Club, 2000, 2015.

Us

Worldwide Director of Channels After ownership change and with new strategic direction, rehired to replace CYA's direct sales model with a 100% channel sales model. • Developed worldwide channel sales and marketing programs, including researching targeted partners, creating program rules-of-engagement, defining terms and processes and providing a plan to recruit, train and support partners. • Opened European office in the UK while re-launching CYA's brand and new product image.

Associate Client Manager Managed all aspects of client engagements for government contract business. Planned and implemented interview scheduling, post-interview analysis and reported results to consulting team.

Channel Development Manager Challenged to build and maintain productive strategic partnership with industry leading VARs, systems integrators and service providers to drive sales of CYA's business continuity products targeting the content management sector. Teamed with partners to construct sound business plans for complete solutions that benefit CYA, partners and customers. • Recognized the shortfalls of the company's existing reseller program to create and launch a referral program that has generated $1.6 million in incremental revenue with another $6 million in the pipeline. • Forged worldwide strategic relationships with Accenture, IBM, SAIC, Fujitsu and other partners, training 1,500+ associates to sell CYA solutions: resulted in 35% increase in channel revenue in 1 year (40% of total earnings.)

New Business Manager Recruited to identify and secure high potential accounts for this provider of web-based B2B Partner Relationship Management (PRM) applications enabling clients to market, profile and interact with partners and VARs on the Internet. • Drove sales and satisfaction by conducting demonstrations, developing customized client programs and project managing new product implementations. • Solidified market acceptance and ongoing success for a new category of eBusiness software by closing first-time business with major accounts through persistent client networking, research, and education. • Analyzed each customer's specific partner related processes to provide customized tools, programs, and services that stimulated channel activity to generate immediate ROI.

East Coast Regional Manager Recruited and charged with growing sales and client base throughout the East Coast Territory for this company's B2B PRM solution by cultivating relationships with Fortune 1000 vendors in the high tech industry. Collaborated with product marketing to create positioning, messaging and branding strategies. Prospected new business, created value propositions and managed product installation. • Accelerated client benefits gained from newly implemented solutions by developing the partner adoption program consisting of tools and strategies designed to maximize initial and sustained use by partners. • Proactively magnified awareness, demand and sales across territory by developing regional tradeshow activity.

Channel Marketing Manager Senior Marketing Programs Specialist Promoted to optimize impact of a $3 million annual marketing budget by planning and instituting innovative channel marketing programs and sales tools that boosted brand awareness, inventory turn and ROI through direct and indirect global sales channels. Built and led a cross-functional five-member team in developing push/pull strategies to increase revenue and market share through an extensive reseller network. • Streamlined the flow of information throughout the company and channel by conceptualizing and directing implementation of a company-wide Intranet as well as Extranet sites for partners. • Supplied 80 partners with unique turnkey programs that maximized return on previously wasted Marketing Development Funds (MDF), allowing them to develop powerful direct mail, web banner, and ad concepts.