Robert Andrade is an award-winning digital marketing and media strategist with a track record of supporting various sports and entertainment projects and Brands across all marketing channels. His strategic philosophy is a keen understanding of audiences and their behavioral tendencies as it relates to an IP's, product or service's core reason for being. Additionally he excels at building content or campaigns that aligns with those tendencies so that the content is used as a springboard to deepening community loyalty on an ongoing basis. Brand Experience: - Headspace: Director of Social Media and Audience Engagement - In House- Califia Farms: Consultant - Investors Business Daily: Consultant Dos Equis: Consultant Entertainment Experience:Clients: FreeForm, Disney+, HBOmax, FX, Universal, Amazon Studios, STX, Netflix, Paramount & WB Sports Experience: Led creative and social / experiential content and activations for Kumho Tire's NYC NBA All Star Takeover; PGA Tour's Northern Trust Open (2011-14) &The Memorial Tournament (2012-2015) A self-diagnosed sneaker addict, Robert currently resides in Silver lake, CA with his wife and 2 rescue pups