Rob Corso Email & Phone Number

Sarasota, Fl, Us

Sarasota, Fl, Us

Philadelphia, Pennsylvania, United States

Lead the end-to-end design process for multiple high-impact projects for clients in various industries, driving exceptional user experiences by blending user research with storytelling and interaction design.Propose, negotiate, and workshop design projects with key stakeholders while navigating feedback and considerations towards business impact.Execute user research, conversion rate optimization testing, UX/UI design strategy, and multiple brand redesigns with website refreshes.Utilize AI tools within my design process to collaboratively speed up the ideation and production process. Collaborate regularly with product managers, engineers, and data analysts to ensure seamless integration and development handoff of design features with documented technical/functional capabilities.Use tools like Figma, Sketch, and the full Adobe Creative Suite to rapidly create prototypes, custom imagery and iterate on them based on stakeholder, plus user feedback.Contributed to, managed, and created design systems from start to finish to ensure consistent experiences and design across multiple projects; I've worked on complex design systems with over 100+ components.Manage multiple agency design projects simultaneously while coordinating with clients and other stakeholders to complete design work.Approach UX design with best practices and heavily data-driven strategies. Use both qualitative feedback and quantitative metrics such as A/B testing, usability testing, interviews, performance analytics, heatmapping tools, and more to inform and iterate on my designs.

Philadelphia, Pennsylvania, United States

Collaborate closely with cross-functional teams, contributing to pitch meetings, client consultations, and creative presentations.Create wireframes and hi-fi prototypes in Figma in conjunction with hand-off to web developers.Conduct user research, including usability testing, A/B testing, web performance analytics, and secondary research for data-driven design.Direct paid media creative ad strategy and produce ad toolkits in conjunction with hand-off to platform specialists.Adapt multiple artificial intelligence (AI) platforms into research, ideation, and design workflows.Managed and designed paid social ad creative for an enterprise client that increased their CTR by 439% while decreasing CPC by 17.3% YoY.

Philadelphia, Pennsylvania, United States

Audit the UX/UI design of 30+ digital products to support client marketing KPIs.Support business development by pitching UX/UI design projects to potential clients.Design & prototype webpages based on varying client goals of converting users, extending time on page, increasing page sessions, etc.Create project briefs based on client SOWs & consulting meetings.Design, strategize, & creative direct paid social ad campaigns for clients based in 6+ various industries.Integrate data-based UX/UI design strategy with other digital channels and divisions, including Paid Search, Paid Social, Web Analytics, and CRO.

Philadelphia

Hired to stay with the team for a record-breaking 4 consecutive internship cohorts.Photographed and produced 30+ photos for Seer's 2020 website brand refresh.Worked on everything from icon creation, client UX audits, QA testing, art direction, and audience research with cross-div teams using data-based solutions.Developed team resources and small scale design systems to improve work efficiency and speed on internal marketing efforts as well as client design projects.

Philadelphia, Pa

Developed a real-world understanding on the current state of the advertising industry from Temple University alumni.Communicated and networked with professionals from numerous backgrounds and concentrations of advertising.Strengthened comprehension of the creative & business sides of advertising.

Greater Philadelphia Area

Directed photoshoots with freelance models & local businesses. Edited and retouched photos to fit the individual & uniquely branded styles of each client.Skilled in portrait photography, landscapes, and events.Wrote and constructed story-based web postings for photo blog.

Greater Philadelphia Area

Greeted and accommodated guests in an 88-seat, fine-dining restaurant, renowned for American food and bar.Monitored dining room and kitchen to ensure quality dining experience, augmented usage of space, and adequate flow for servers.Handled inquiries and coordinate seating arrangements for large reservations and private events with management.

Greater Philadelphia Area

Managed project tasks simultaneously assigned from 2 running production studios.Designed a new set of brand guidelines for NPP, organizing more than 100 digital assets.Shadowed a team of 6 professional production artists, applying skills in creative direction, cinematography, & editing.

Philadelphia, Pa

Directed and photographed 8 teams of professional designers for a 12-hour event.Edited and retouched 300+ photos to match branded project vibe within 1-day turnaround.Photographed 2 live panel discussions.Worked with project organizers to create an organized photography shot-list.Networked with other creative professionals from graphic design, UX/UI design, and marketing backgrounds.Delivered a large set of professional photos, finished & edited prior to project deadline.

Philadelphia, Pa

Created logos, social media content, and developed brand voice for clients.Worked with the student-run ad agency to communicate and develop ideas for real clients with the pressure of deadlines.Learned to network with peers in a creative environment.

Philadelphia, Pa

Tutored 5 student-athletes in 5 different media related courses required to obtain an advertising degree.Worked with peers to manage coursework schedules and study plans around their athletic schedules.Helped students to understand the introductory information to advertising, media & society, digital design tools, marketing, and art direction.

Greater Philadelphia Area

Designed & painted faux-finishes for ballrooms, large private-estates, and businesses.Applied skills from my education to generate sales for the company's online shop using SEO, photography of finished art products, remodeling outdated website, and running a Google Adwords campaign.

Bensalem, Pennsylvania

Responsible for selling shoes, clothing, and skateboard equipment to customers.Communicated company information to consumers (sales, new products, hot-selling items, etc.).Awarded the Top Sales Associate in August 2017.