Design Director (1973-2003); Photographer (1973-Present)
CurrentThe Golden Gate Bridge Highway and Transportation District is a Special District of the State of California established in 1923 for the purpose of designing, constructing, and operating the Golden Gate Bridge. Additionally, beginning in 1970, the District became a public transit agency with the establishment of the Golden Gate Transit bus and ferry system which provides public transit service in the area between San Francisco and Santa Rosa, CA. As Design Director for this agency, along with a staff of three graphic designers, I provided graphic design, industrial design, architectural, and photographic services to support the agency's mission. This work consisted primarily of the production of public information graphic products for the benefit of the public transit users. Additionally, our work included corporate identity management, public information displays, kiosks, vehicle livery design, facility design (eg. transit terminals), etc. I represented Golden Gate Transit in the context of a committee of my counterparts from the other major transit operators in the San Francisco Bay Area. I retired from full time work in 2003. I continue to work in a semi-retired part time basis doing special projects with focus on photo documentation work, primarily of the Seismic Retrofit work on the Golden Gate Bridge.