Robert Freeman Email & Phone Number

Austin, Texas, United States

Hong Kong

I specialize in using data-driven insights to develop and optimize multi-channel marketing strategies. I lead the APAC Strategy & Insights team consisting of marketing consultants and data scientists supporting clients across the region to improve marketing ROI through closer customer connections. Driving performance for my clients' marketing team is what.

Established and grew the decisioning team in Hong Kong, having transferred from UK for that purpose. Responsible for tech design and setup for new clients, translating client needs into structure that supported business objectives. Post-launch, advised campaign planning and oversaw targeting rule build and campaign execution.

Columbus, Ohio, United States

Used strong financial background and MBA completion to join the program management team. Lead campaign analysis for my clients as well as provided marketing planning and execution support as a key member of the client relationship team. Developed the cost/benefit analysis and forecasting ability of the team to provide stronger decision-making ability for.

Columbus, Ohio, United States

Performed analysis such as contract profitability, P&L and budget variance and general ledger accounting. Self-initiated the design and build of database to track inbound phone charges for our call centers, saving $220k over 7-months. Built a database for our finance team that automated some recurring monthly ledger tasks saving 100 hours during month-end.

Alpharetta, Georgia, United States

Performed treasury analysis/reconciliation across 5 billing and 2 POS systems for 70 retail stores and 4 bank accounts. Increased team's efficiency at daily reconciliation through database procedures reducing deposit-posting time by 35%, allowing us to cover more stores with greater accuracy and a higher level of support to store managers.

Dallas, Texas, United States

Responsible for management of a retail store in the industrial supplies vertical. Managed and grew my group of business accounts while also adding new clients through persistence and providing a high-level service that differentiated us from our far larger competitors.

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