Edge by Ascentia delivers some of the industry’s most accurate and actionable sales-driving data, insights and advisory solutions for global brands and retailers looking to win in today’s ecommerce-driven world.

Responsible for Planet Retail's Research strategy and managing the Content team globally - London, Frankfurt, Hong Kong and US.Experienced senior analyst with high profile in terms of report writing and delivering insight through face-to-face meetings and conferences.Has led a number of projects internally and externally with proven results in terms of client satisfaction and business transformation.

Focus on managing Planet Retail's coverage of Electronics retailers globally.

Focus on Asian grocery retailers coverage. Managed team of Retail Analysts in a number of markets globally.

Responsible for researching and writing reports on retailing in Europe across all sectors.

Researched and wrote UK Retail Briefing.