Robert Jonsson Email & Phone Number

Gothenburg, Vastra Gotaland County, Sweden

Sverige

Responsible for all business areas selling towards the sponsor market. In role focus on develop indivudals and their skills, develop the basic traditional sponsor offerings and build attitude for growth. Also focus to find the new openings/possibilities for customers to grow their brand awareness, activate their sponsorship rights, offer them great social awareness opportunities and of course establish a sales growth cooperation.

Gothenburg, Sweden

Frölunda HC was founded in 1984 as they broke out from Västra Frölunda IF who was founded in 1944 as general sports association. Today one of the leading Hockey Clubs in Sweden & Europe. Responsible for all Sales and Marketing activities towards the B2B segment. Drives strategic sales towards premium partners with personal sales budget.Four people as direct reports, three sales and one coordinator. Member of Frölunda HC Management Group and SHL Sales & Marketing group, (National league)Achievements;Established Top Premium Partner level (Main Partners) - sales growth +70% in three yearsStarted development of two sales positions towards KAMEstablished a participation in sales budget process and a follow-up enviromentEstablished Partner Advisory Board to ensure development of portfolio in line with desiredDeveloped in corporation with external partner Frölunda HC Partner Business Network, Club Campus, to a highly recognized network with a +40% growth in membersTotal growth in sales, four seasons, 40% or approx SEK 16 millionEstablished Frölunda HC as a top performer in B2B sales compared to similar markets

Full P & L and responsible for company strategy in terms of growth, profitability, organization, structure and offering. At present growth in monthly sales is 100% from start, offering is clarified into three businesslines; Logistic & Industry, Finance & Administration and Construction & Services. Internal workstructure is set and a working salesprocess is in place. All in all this has given the strong growth along with strong profitability.

Nordics and Sales & Marketing Director Adecco Sweden. Report indirectly to Global Marketing Director, indirectly to Country Manager Nordics and direct to Country Manager Sweden. Serve on 10-member Global Marketing Team and 7-member Swedish Executive Management Team. Responsible for Nordic and Swedish marketingstrategy including brandpositioning, brandknowledge and external & internal communication. Responsible for Swedish salesstrategy including offering, salesprocess and dividing market into strategic and retail accounts. Responsible for Sales budget total of €200.000.000. History of exceeding sales objectives. Former Operational Manager, Regional Manager Stockholm and Regional Manager West.

Directed 11 sales personnel who were responsible for renting a total of 10,453 apartments at 12 locations in Gothenburg. Responsible for all staff hiring, training, evaluation, and motivation. Managed a $1.5 million operating budget. Increased average occupancy from 85% to 92%.

Created a new business which sold computer software packages for tax planning and reporting. Personally functioned in sales capacity as well as general business management. Used direct mail, telemarketing, and seminars to develop leads. Yearly revenues of €400.000.

In charge of selling personal tax service franchises nationwide. Wrote franchise manual and developed contract. Used advertising to identify prospects, conducted interviews, selected franchisees, trained them, and guided them in setting up their businesses. Sold six franchises in six months with 25 others in pipeline when recession hit. Negotiated buy-back of existing franchises for Akelius.

Progressed within 18 months from selling and servicing individual life insurance and retirement products to focus on business and professional markets. Met or exceeded all quotas.

Promoted from painting car components to training other employees.

Also qualified as Company Commander.

Business Strategy & Development (Adecco Global), Leadership

Activities and Societies: Leadership educational program developed and managed by IMD for Adecco

Social Science

Senior