Public Relations Manager
San Francisco Bay Area
- Develop a marketing communications plan including strategy, goals, budget and tactics- Develop media relations strategy, seeking high-level placements in print, broadcast and online media- Coordinate all public relations activities- Direct social media team to engage audiences across traditional and new media- Leverage existing media relationships and cultivate new contacts within business and industry media- Manage media inquiries and interview requests- Create content for press releases, byline articles and keynote presentations- Monitor, analyze and communicate PR results on a quarterly basis- Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.- Build relationships with thought leaders to grow industry awareness- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them