Robert Ledbetter Email & Phone Number

Wetumpka, Al, Us

Fairfield, California, United States

As the Creative Generalist at Groundworks, I am in the creative helm, producing a wide spectrum of visual content for the company and social media platforms. My role encompasses the entire creative process from videography, editing, photography, and graphic design, for North America’s leading foundation repair company. My work is pivotal in showcasing the brand's excellence, expertise, and our services to both residential and commercial customers through compelling visual content that resonates with the need of foundation repair, crawl space repair, basement repair, uneven concrete, basement damage, plumbing, and more.

Fairfield, California

As the Media Manager for a Foundation Repair Company offering both residential and commercial services located in Fairfield, California, I spearhead the creative direction of our visual efforts. My role encompasses producing high-quality videography for documentation, social media, training, case studies, customer testimonials, photography, and digital content across YouTube. Utilizing 4K cameras and drones to showcase our company's expertise visually. I am also responsible for capturing compelling photography for our website and social platforms, along with designing impactful designs for brochures, business cards, flyers, and print publications. Other duties were to respond and report on customer reviews, social, and call tracking.Book and order company apparel, signage for vehicles, and work anniversaries gifts. I play a pivotal role in enhancing our brand awareness, meticulously developing the brand's voice and tone to resonate with our target audience. As a dynamic media creative, I engage our customers across multiple platforms, including Instagram, Facebook, Twitter, LinkedIn, and TikTok, ensuring our messaging is consistent and engaging. My responsibilities extend to foreseeing SEO-optimized campaigns and articles for our content team, and creating informative training presentations to streamline company processes.In addition to these creative duties, I was able to oversee marketing campaign budgets, as well as providing maintenance, and setup of iPads/tablets to ensure our technological resources are leveraged effectively to meet our ambitious marketing objectives. My comprehensive approach to media management not only elevates our company's digital footprint but also supports our mission to deliver exceptional services and value to our clients.

Vacaville, California, United States

As a videographer and photographer, I have had the privilege of capturing the essence of musicians, events, weddings, real estate, and personal milestones through my lens, providing clients with not just services, but memorable experiences. My proficiency with DSLR cameras, especially the Panasonic LUMIX series, alongside my adeptness with various other brands, has enabled me to produce visually stunning content. I am well-versed in enhancing shoots with the appropriate lighting setups and have utilized advanced equipment, including Ronin gimbals and drones, to add dynamic perspectives and elevate the storytelling aspect of my work. This blend of technical skills and creative vision allows me to bring unique narratives to life, preserving moments with authenticity and flair.

Vacaville, California, United States

With 9 years of dedicated experience in a leading full-service fabrication signage and decal shop, I have honed a diverse skill set in vinyl applications and graphic design. My expertise encompasses creating custom decals, executing large format prints, vinyl wrapping, designing distinctive logos, and crafting signs from conception to completion. This journey has not only refined my technical abilities but also my creative vision, allowing me to deliver exceptional visual solutions tailored to each project's unique requirements.

Associate'S Degree, Graphic Design, Visual Communication

Fire Academy, Fire Science/Fire-Fighting