Robert M.
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Robert M. Email & Phone Number

Media Strategy, SoFi at SoFi
Location: San Francisco, California, United States 8 work roles 2 schools
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Current company
SoFi
Role
Media Strategy, SoFi
Location
San Francisco, California, United States
Company size
1641 employees

Who is Robert M.? Overview

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Quick answer

Robert M. is listed as Media Strategy, SoFi at SoFi, a company with 1641 employees, based in San Francisco, California, United States. AeroLeads shows a matched LinkedIn profile for Robert M..

Robert M. previously worked as Senior Media Strategist at Sofi and Associate Director, Addressable Strategy and Activation (Advanced TV) at Matterkind. Robert M. holds Bachelor Of Science (B.S.), Business Economics/Finance from State University Of New York College At Oneonta.

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Email format at SoFi

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SoFi

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Profile bio

About Robert M.

Experienced advertising professional skilled in both strategic planning and tactical execution. Diverse skill set across offline and online channels. My background includes hands-on experience in demand generation and mid-funnel channels, such as: Linear TV, DR TV, Addressable TV, Connected TV, Programmatic, YouTube, Social Media, Ride Sharing, Radio, and more. Thriving in fast-paced environments, I have consistently showcased my ability to navigate complex challenges by introducing innovative solutions.

Listed skills include Sales Process, Media Buying, Social Media, Powerpoint, and 24 others.

Current workplace

Robert M.'s current company

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SoFi
Sofi
Media Strategy, SoFi
san francisco, california, united states
Website
sofi.com
Employees
1641
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Company profile
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8 roles

Robert M. work experience

A career timeline built from the work history available for this profile.

Senior Media Strategist

Current
Sofi

San Francisco, CA

Mar 2022 - Present

Associate Director, Addressable Strategy And Activation (Advanced Tv)

Matterkind

San Francisco, CA

Addressable Strategy & Activation in: OTT/CTV, Linear TV, Youtube

Oct 2021 - Mar 2022

Manager, Advanced Tv

Matterkind

San Francisco, CA

Jan 2020 - Sep 2021

Manager, Advanced Tv

Matterkind

New York, NY

Jun 2019 - Dec 2019

Senior Associate, Advanced Tv

Matterkind

New York, NY

Jun 2018 - May 2019

Associate, Advanced Tv

Matterkind

New York, NY

Aug 2016 - May 2018

Assistant Video Investor, National Tv

Horizon Media

New York, NY

  • National Television activation of over $100MM dollars in total across a variety of advertisers including: GEICO, STX Entertainment, VTech, Dean Foods, and David’s Bridal.
  • Negotiated National TV schedules with broadcast and cable partners during both the Upfront and Scatter markets.
  • Assisted buyers in tracking the performance of media to ensure agency and client goals were accurately met.
Jun 2015 - Aug 2016

Intern, National Tv Ad Sales

Amc Networks

New York, NY

  • Analyzed competitive cable market landscape including: advertising spend, demographic rankings, audience composition and profile.
  • Completed media math training and gained proficiency in advertising metrics and methodology.
  • Created sales process document for all new employees in which included: media industry overview, digital landscape, sales marketplace review, and IFC sales process.
  • Partnered with research team on analysis of all IFC original programming and respective audience highlights.
  • Shadowed sales assistants on routine and ad hoc assignments which included: inventory management, flow chart analysis, and allocations.
Jun 2014 - Aug 2014
Team & coworkers

Colleagues at SoFi

Other employees you can reach at sofi.com. View company contacts for 1641 employees →

RS Ravindra Saboji Ravindra Saboji Colleague at Sofi Newark, Delaware, United States, United States View → AS Anneken Swaantje Tappe Anneken Swaantje Tappe Colleague at Sofi New York City Metropolitan Area, United States, United States View → DS David Scott David Scott Colleague at Sofi Charlotte, North Carolina, United States, United States View → BH Bill Heye Bill Heye Colleague at Sofi San Francisco Bay Area, United States, United States View → PN Paul N Crotty Paul N Crotty Colleague at Sofi Rexburg, Idaho, United States, United States View → GC Genesis-Ann Castulo Genesis-Ann Castulo Colleague at Sofi United States, United States View → HK Hartley Kaplan Hartley Kaplan Colleague at Sofi San Francisco, California, United States, United States View → GG Gabriella Galiani Gabriella Galiani Colleague at Sofi San Francisco, California, United States, United States View → CM Charlie Mosely Charlie Mosely Colleague at Sofi Metro Jacksonville, United States View → RM Reagan Martin Reagan Martin Colleague at Sofi Metro Jacksonville, United States View →
2 education records

Robert M. education

FAQ

Frequently asked questions about Robert M.

Quick answers generated from the profile data available on this page.

What company does Robert M. work for?

Robert M. works for SoFi.

What is Robert M.'s role at SoFi?

Robert M. is listed as Media Strategy, SoFi at SoFi.

Where is Robert M. based?

Robert M. is based in San Francisco, California, United States while working with SoFi.

What companies has Robert M. worked for?

Robert M. has worked for Sofi, Matterkind, Horizon Media, and Amc Networks.

Who are Robert M.'s colleagues at SoFi?

Robert M.'s colleagues at SoFi include Ravindra Saboji, Anneken Swaantje Tappe, David Scott, Bill Heye, and Paul N Crotty.

How can I contact Robert M.?

You can use AeroLeads to view verified contact signals for Robert M. at SoFi, including work email, phone, and LinkedIn data when available.

What schools did Robert M. attend?

Robert M. holds Bachelor Of Science (B.S.), Business Economics/Finance from State University Of New York College At Oneonta.

What skills is Robert M. known for?

Robert M. is listed with skills including Sales Process, Media Buying, Social Media, Powerpoint, Promoting Solutions, Public Speaking, Microsoft Powerpoint, and Programmatic Advertising.

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