After almost 30 years dedicated to the development, launch and promotion of consumer products domestically and internationally, I’m excited to bring the experience and lessons learned from a lifetime in CPG in support of a select group of creators, entrepreneurs and wellbeing specialists. As a senior consumer packaged goods (CPG) executive with recognized leadership abilities and fiscally responsible decision-making skills, I possess extensive domestic and international experience in the sale, marketing, branding, design, development, licensing and launch of a range of products in regulated (OTC) and unregulated markets. I’ve held senior leadership roles in medical cannabis, biotech and OTC medical device sectors with Hexo Corp, Zenabis Global, Biomod Concepts and Marian Incorporated. I co-founded Inova Brands in the mid-2000’s, introducing health and fitness brands CWX, Inov8 and Sole Defense to North American consumers. I began my career in Germany as a product category manager in the European Duty-free market, returning to Canada in the early ‘90s to join the Ottawa Senators Hockey Club, a National Hockey League franchise, as its first director of licensing and consumer product marketing.