Rimini Street is the leading provider for independent Enterprise Software Maintenance and Support for SAP and Oracle E-Business Suite, Oracle DB, Siebel, PeopleSoft, JD Edwards, Hyperion, Agile and Oracle Retail software.Over 1900 global clients and over 20% of the top Fortune 500 &100 depend on Rimini Street as their trusted independent provider of enterprise software support. We provide world-class support unmatched by Oracle and SAP while helping organizations drive immediate and substantial bottom-line savings to fund more strategic initiatives. Please reach out to me if you are interested in learning more about our award winning support services.

inRiver is a leading SaaS Product Information Management (PIM) application allowing marketers the agility to quickly enrich content and accelerate their channel activation strategies.

Responsible for the strategy, development, execution and analysis of clients’ digital marketing campaigns. This includes, marketing clients through online initiatives such as search engine optimization, pay-per-click, social media marketing, email marketing and website development. Additionally, develop relationships with clients through regular verbal, written and face-to-face communication.

• Implemented a digital marketing campaign that increased total digital sales each year while reducing the amount spent, leading to a dramatic increase in overall ROI through the use of Google AdWords, Bing, remarketing, SEO, SEM, email marketing, & social media• Developed and executed an email marketing plan that grew sales by 700%• Launched a new website & mobile app and conducted day-to-day maintenance of both• Streamlined the process of online ticket purchasing by identifying and eliminating bottlenecks in Google Analytics• Experience selling a wide range of events (NASCAR, NHRA, WoO dirt racing, AutoFairs, music festivals, camping, and Monster Truck racing) across a wide range of platforms and mediums

• Event and hospitality planning, setup, execution, and post event clean up• Researched and implemented a new social media marketing plan with the intent of increasing fan engagement, elevating race day fan experience, and increasing sales

Research, organize, and analyze demographic information with the intent of increasing membership numbers by identifying trends in consumer behavior to better tailor marketing efforts.Create, distribute, and analyze surveys to members and prospective members with the intention of more efficiently communicating and serving both members and prospective members.Research, study, and analyze current marketplace trends to better understand competitors and where opportunities for our organization may lie.

Conducted research via phone calls, emails, and internet to find up to the minute information on all the day-to-day business operations for all college athletic departments and professional sports facilities in the United States and Canada. These findings were then entered into our database to published in our year end publication, The Sports Business Journal Resource Guide and Fact Book.