Robert Raspanti Email & Phone Number

New York, New York, United States

• Spearheaded strategic creative development of the agency offering, driving growth and improved brand recognition through innovative campaign ideas and solutions
• Elevated the agency’s creative offering by introducing new ideasand strategies for design, resulting in increased Client satisfaction and retention
• Championed high-quality and impactful concepts for new business pitches and presentations, directly reporting to the Creative Director, Strategy Lead & Business Development Teams
• Empowered the creative team to deliver impactful designs, meeting to deadlines and budget, and leading to increased client satisfaction
• Provided regular feedback and mentorship to the creative team, leading to improved talent retention and development

New York, New York, United States

• Spearheaded creative solutions for several pharmaceutical brand launch campaigns and communications, resulting in increased brand awareness and stronger agency relationships
• Collaborated with cross-functional teams to develop innovative solutions for clients, driving brand performance
• Supervised a group of art directors with diverse expertise, ensuring the timely delivery of high-quality work, with a focus on art direction
• Provided creative direction and design proficiency to global campaigns, surpassing client expectations and fueling brand growth

New York, New York

• Collaborated with the creative team to develop impactful visual aids & websites for clients resulting in increased brand awareness & higher sales
• Provided visual direction and standards for new brands identities, enhancing brand message and voice
• Collaborated with Copywriters and Account Services to achieve strategic goals and objectives, leading to higher client satisfaction

New York, NY

• Conceptualized and executed integrated digital media campaigns for mobile applications and website experiences, leading to increased patient engagement and growth in prescriber program enrollment
• Delivered well-crafted and visually appealing creative work, echoing industry trends
• Assisted in the development of new and innovative interactive brand experiences, establishing touch points to track results in new channels of engagement, driving business growth

New York, New York

• Managed multiple marketing projects, including website refreshers, email campaigns, digital outreach, and advertisements, leading to improved brand recognition and increased sales
• Conceptualized creative direction for brand artwork, wrote copy for website and social media campaigns, and tracked data to deliver results
• Drove increased online sales and social media engagement across all platforms by strategically implementing tactics aligning to the brand’s marketing objectives
• Utilized Google AdWords, SEO, and ROI performance to optimize web-based advertising and analytics, resulting in increased website traffic and insights
• Implemented innovative co-branding initiatives with partners, Delta Airlines and Reebok Sports Club, resulting in increased in brand awareness
• Managed the daily operation of the art function, maintaining knowledge of product attributes and staying current on the latest design techniques

New York, New York

• Collaborated with Web Producer to edit website content, boosting promotions and audience engagement
• Increased social media presence by generating content and copy on multiple platforms, resulting in growth in followers
• Contributed to a seamless live program by expertly managing daily production and on-air viewer interactions

Bachelor Of Fine Arts, Advertising Design Major | History Of Art Minor

Graphic Design

Continuing Education, After Effects Workshop

Associates In Applied Science, Communication Design