Robert Seltzer Email & Phone Number

San Diego

• Managed daily operations for sales, marketing, and customer service
• Maintained pricing, inventory, and multiple databases of over 30,000 SKUs and 500,000 items
• Travelled to various conventions to network, buy, and sell product
• Bought from and sold to customers on 6 continents

Carlsbad, California, United States

• New business sales and acquisition with a focus on enterprise accounts
• Over $450,000 in sales in my first few weeks. PO requests ranged from $12,000 to $16,000,000
• Developed strategies and logistics for finance, supply chain, and global expansion in order to break into new markets

San Diego, California

• Managed 4-person teams on 4-month long projects for clients in the SaaS and transportation industries
• Created new short and long term business and marketing plans for our transportation client. This allowed them to consolidate their offerings, reduce fuel costs, and expand faster
• Created an 18 month Integrated Marketing Communications plan for our SaaS client’s new VoIP product launch.
• Identified, addressed, and advised on solutions to reduce pain points and avoid critical… Show more
• Identified, addressed, and advised on solutions to reduce pain points and avoid critical points of failure
• Managed teams of marketing, finance, accounting, and economics specialists Show less

San Diego

• Helped develop new products and increased offerings from 3 to over 10 products, 3 restaurant locations, and expansion into major stores including Bristol Farms and Costco
• Successfully pitched and negotiated a major contract ($5-8 million) to increase annual revenues by over 500%.
• Developed and implemented strategies to shift reliance on food brokers to using major distributors
• Designed a 5-year plan to streamline our supply chain, expand into major grocery chains, and acquire… Show more
• Designed a 5-year plan to streamline our supply chain, expand into major grocery chains, and acquire large contracts Show less

San Diego

• Created an initiative that saved PF Chang's $1M and 250k pounds of wasted food annually by developing a fake food display strategy for their desserts.
• This single efficiency measure increased their net profits by 2.5%
• Identified the supply chain inefficiency, took the initiative, and successfully pitched it to the company for quick implementation

San Diego, CA

• Worked on Quill B2B, AT&T B2C, and Verizon B2B marketing campaigns.
• Won the annual sales contest my first week out of training and earned a promotion after 6 weeks
• Created new marketing techniques that helped increase office revenues by over 30% during my time there.
• Interviewed, hired, trained, and managed a team of up to 5 others.
• Put in charge of teaching product knowledge of over 250,000 products after the first 30 days.

Greater San Diego Area

• Developed an expansion plan that expanded Sammy's into Las Vegas with 3 locations over 5 years ahead of schedule
• Initially brought in to help create an employee video training program with a $250k budget that was non-viable at the time
• Advised the immediate sale of 2-3 underperforming locations and redirection of the $250k budget for the Las Vegas expansion initiative