Robert B. Email & Phone Number

● Led development and execution of SaaS product’s top-performing email marketingcampaigns, increasing conversions by 5X● Collaborated with the VP of Marketing to devise a new growth campaign strategy,lowering cost per acquisition and scaling trial sign-ups● Conducted detailed competitive analysis to identify and enhance SaaS product’sunique selling propositions, improving campaign efficiencies● Partnered with cross-functional teams and third-party agencies to drive… Show more ● Led development and execution of SaaS product’s top-performing email marketingcampaigns, increasing conversions by 5X● Collaborated with the VP of Marketing to devise a new growth campaign strategy,lowering cost per acquisition and scaling trial sign-ups● Conducted detailed competitive analysis to identify and enhance SaaS product’sunique selling propositions, improving campaign efficiencies● Partnered with cross-functional teams and third-party agencies to drive SEOinitiatives, enhancing online visibility and increasing blog traffic by 356% Show less

● Optimized marketing copy for maximum conversions using advanced AI tools● Facilitated cross-departmental collaboration and external partner communications toensure consistent brand messaging● Led teams of copywriters, editors, and creative strategists in crafting client blogs● Designed and executed data-driven strategies to create engaging use-case pages andother marketing collateral

● Increased conversion rates by over 250% through iterative A/B testing● Partnered with external ad agencies to identify clear objectives for improved socialmedia ad campaign performance● Streamlined process workflows to ensure timely and efficient execution of marketingdeliverables across digital and traditional media

● Achieved record engagement and conversion rates by overseeing persona-drivenmarketing copy● Collaborated with senior management to create brand awareness TV commercialconcepts with an engaging tone● Conducted demographic and competitive research to refine brand messaging andpositioning for target audiences

● Produced and managed a wide range of creative assets for digital marketingcampaigns including organic social, Meta ads, landing pages, and email● Implemented comprehensive multi-channel marketing strategies to increase brandawareness● Conducted in-depth client interviews to inform product updates and addresscustomer needs while producing insightful case studies to help increase retention● Collaborated with engineers, Head of Growth, and Founder to establish a… Show more ● Produced and managed a wide range of creative assets for digital marketingcampaigns including organic social, Meta ads, landing pages, and email● Implemented comprehensive multi-channel marketing strategies to increase brandawareness● Conducted in-depth client interviews to inform product updates and addresscustomer needs while producing insightful case studies to help increase retention● Collaborated with engineers, Head of Growth, and Founder to establish a scalablecontent strategy supporting the product pipeline Show less

● Developed and wrote multiple entertainment projects for top studios includingNickelodeon, Disney, Amazon Studios, and Entertainment One● Collaborated with production teams to create engaging content that resonated withdiverse audiences

Radio/Television/Film

Ai Prompt Engineering