Robert Bernstein Email & Phone Number

Austin

Representing Webroot Cyber Security Software Solutions, pert time, through Creative Channel Services strategic marketing partners.Train Best Buy retail sales representatives across the 12 store Austin region on cyber security offerings and competitive differentiation. Analyze sales metrics with store management to improve over all sales and product attach rates

Round Rock, Tx

Leveraging my Server and Infrastructure experience to advocate Dell's competitive Storage portfolio. Looking forward to working with customers, Sales teams, and product development groups in finding solutions to the persistent challenge of managing their data growth, security, and availability.

Lead for segment server marketing programs, internal and customer facing. Promoted and administered segment vendor funded hardware “seed’ program to 100%+ utilization. Server Subject Matter Expert, resolving barriers or questions impeding sales or customer satisfaction. Co-created new server training for Sales, adopted globally for server launch activities. Represented segment input for Server forecast to Material planning teams and Sales management

Marketing lead for American region on server transitions. Worked with all Sales Segments influencing demand, aligning inventory, consumption trends, and production capability. Greatly reduced excess product exposure and accelerated product transitions impacting millions of dollars of enterprise revenue.

Primary roles align to two initiatives, Green IT \ Data Center Infrastructure programs and Global Enterprise Planning. Green IT and DC Infrastructure responsibilities included representing regional feedback to Global marketing, lead generation and management, event support, and Sales interlock. Global planning activities include consolidating and communicating future product transitions and image impacting hardware and software releases. Presented to largest global customers and Sales teams.

PMM for Dell's racks, PDUs, UPS, and KVM products. Key roles included identifying portfolio gaps, development of product specifications, regional localization, documentation, training materials, and demand forecasting. Expanded KVM and UPS product lines and grew attach rates across all categories. Directly assisted in designing Dell's current line of PDUs and improving connectivity options for UPS offerings. Interlocked with Software and Peripherals division to improve offerings and sales for non-OEM products. Public speaker and customer interface for product group regarding Data Center products.

Preferred Account Division

Co-originator of Technical Sales role, supporting earliest focused server sales activities. TSR role now a key worldwide position. Developed training and sales aides, improving Sales team’s capability in selling enterprise products. Exponentially increased server sales for division.

Key Accounts Division

Managed strategic customer accounts in medium business group. Technical lead for sales teamSelected to co-pioneer Dell Directs’ first outbound program, designed to target IT directors

Dell Factory Outlet

Direct sales to customers in retail setting. Achieved unprecedented volumes through improved sales processes and developing larger commercial accounts.