Public Relations Account Manager
CurrentDeveloped and maintained a working-level understanding of assigned client’s industries, company culture, products/services and strategic communication plan. Drafted content including press releases, social media releases, pitches and blog posts.Maintained a high level of awareness with client activities, detail-oriented program and project management and professional communication with key client contacts as needed.Assisted in the day-to-day administration of destination marketing, public relations and advertising initiatives to attract potential customers and retain existing ones for the agency’s clients.Conducted media relations, including custom pitching target media outlets based on editorial calendars, as well as editor correspondence and image/information request fulfillment