Robert Montepeluso Email & Phone Number

Oversee all aspects of applications development and operations for Media Shower, a content marketing, distribution and technology company.

25 Burlington Mall Road Suite 610, Burlington, MA

Lead the Project Management and Business Systems Analysts teams at Iris Boston.

Greater Boston Area

Oversee all aspects of applications development and operations for Media Shower, a content marketing, distribution and technology company. Lead teams (development, PMO, DBA, etc.) responsible for all applications development and platform vision. Play a key leadership role in managing the day-to-day business in a high-growth environment.

Greater Boston Area

Responsible for the innovation and the commercialization of Catalina’s Digital and Mobile products and services. Manage the product lifecycle from ideation through development, launch and maintenance.

Burlington, MA

• Led BI product management and development efforts for digital marketing businesses. Supported creation and delivery of steering committee deliverables. Established and maintained relationships with application user.
• Shifted focus to developing new projects while reducing support and maintenance hours by 10% by developing group benchmarking and tracking mechanisms
• Revitalized corporate and digital reporting through review, evaluation and recommendation of next generation BI visualization tool
• Initiated architectural guidance procedures which increased consistency and resulted in creation of checklists, standards documentation templates, and board review processes
• Enhanced team efficiency by developing, documenting and training teams on processes for Proof of Concepts and pilot initiatives
• Researched and began implementation of data governance strategies in order to control costs and gain more accurate and controlled data across the organization

Burlington, MA

• Directed cross-functional, in-house and off-shore interactive product development teams. Learned and executed against an in-depth understanding of all client business aspects, including mission statements, market.
• Developed and launched redplum.com, the company’s first-ever consumer-facing online coupon savings site, increasing overall online revenue by over $100K per month
• Generated new revenue stream by creating initial proprietary retailer-driven coupon web application for major package goods company: coupons-to-card
• Initiated additional revenue by selecting development team for and launching affiliate marketing website: save.com
• Created and maintained 1000+ partner websites which drove incremental coupon print revenue
• Maintained integrity of overall development procedures through creation and documentation of quality assurance processes

Burlington, MA

• Directed all aspects of online marketing and digital media strategy, including promotions and affiliate marketing. Led teams that developed and managed products such as micro-sites, landing pages and mobile-friendly.
• Drove additional revenue through management of existing and prospective client marketing programs and providing consultations and recommendations
• Created efficiencies and ensured quality assurance by working with internal and external teams to design new development- and change management workflow- processes
• Assured best-of-breed service and cost effectiveness by performing frequent audits of third-party vendors

Lincoln, MA

• Created and led eMarketing technology teams, assisted director in leading all aspects of online marketing programs. Demonstrated strong financial management skills through profitable project management. Participated in.
• Increased client product awareness and revenue by handling online strategy, programming/development, media planning/trafficking, optimization, reporting and analysis
• Optimized client programs by monitoring, evaluating, and reporting on competitive activity for clients, including product positioning, offers, pricing, messaging, and overall landscape within the client’s industry
• Led team in building company’s first corporate eCommerce site for Curves

Plymouth, MI

• Led multiple development teams in delivering new software applications. Analyzed and determined best solutions for end users across multiple departments. Designed, developed and implemented web and windows enabled.
• Increased efficiency and production turn-around times through development of a.NET windows-enabled application for clients to submit work orders to the electronic imaging group
• Developed new internal web application in order to maintain job records including the ability to use a prioritization mechanism and get status updates
• Tracked internal team success by building an application to maintain key performance indicators