Robert Tarango Email & Phone Number

El Paso, Texas, United States

El Paso, Texas, United States

Increased sales, recruited, trained new lottery retailers, and established and maintained effective working relationships with lottery personnel and lottery retailers in designated territory. Maximized sales through marketing, merchandising, recruitment, managing retailer instant ticket inventory, promotions, and trainings. Enforced retailer lottery compliance.• Increased sales in first territory YOY by 25% and retailer recruitment by 12%. (2012 -2014)• Increased sales in second territory YOY by 35% and retailer recruitment by 16%. (2018-2021)• Increased district sales YOY by 17%. (2014-2017)• Proposed representative route re-alignment, resulting in positive impact in El Paso district sales and performance.• Created retailer scratch ticket balance sheet for 7-Eleven convenience stores, resulting in decreased shrinkage.Recognitions: o Top District Retailer Recruiter 2013-2019o District Top Sales 2014-2019o Spot Award 2019o Gold Award 2017o Silver Award 2015

El Paso, Tx

Managed territory consisting of El Paso, Lubbock, and Amarillo, Texas as well as eastern New Mexico. Drove efforts in managing, coordinating, and building relationships with key accounts, Walmart and Sam’s Wholesale Club. Worked to drive volume, profitability, product penetration, and product mix by utilizing strategic planning, fact-based selling, and consultative business partnering across four markets within region. Guided efforts to effectively communicate, coordinate, and ensure alignment of initiatives and execution plans with regional operations teams in these markets while delivering against annual operating plans. Ensured contract and pricing compliance. Presented and conducted account reviews. Sold new products and facilitated promotional activity to chain category managers. • Increased Walmart and Sam’s Club product penetration YOY by 87% and 59% respectively.• Recognized for leading logistic distribution of bottled water during February 2011 winter storm in El Paso.• Coordinated regional Pepsi distribution centers’ shipments, avoiding water shortage.• Implemented new process, reducing Walmart’s excessive delivery rejections, improving efficiency by 75%.• Initiated team-driven working environment across El Paso business unit, leading by example for delivery drivers, merchandisers, warehouse personnel, and mid-level supervisors.

El Paso, Tx

Maintained and grew existing accounts. Prospected for new accounts. Called on advertising investment decision-makers. Designed and developed ad campaigns and marketing promotions for advertisers. Led efforts to consult, plan, schedule, and maintain awareness of local advertising and marketing competitive conditions. Presented professional solution proposals, utilizing demographic information and spec layouts. • Sale closing ratio effectiveness—68%• Client retention—72%• New business sales—85%• Monthly Contest Achievement—100%• Top Annual Sales Performer (2009)• Top Sales Performer Q1 & Q3 (2010)

Rancho Santa Margarita, California, United States

Led and managed territory consisting of California, Oregon, Washington, Idaho, Utah, Nevada, Arizona, New Mexico, and Texas. Developed and maintained specific account plans to generate targeted revenue. Maintained and expanded existing business. Developed and recommended new business initiatives while utilizing brokers and other internal and external groups. Coordinated promotional plans, forecasts, and business plans. Managed and increased sales volume, gaining new distribution and securing incremental and promotional activity. Developed annual merchandising plans, conducted business reviews, and analyzed sales and trade data to forecast market trends for both account base and brokers. Presented and trained broker sales and merchandising teams on new products and sales strategies. Attended trade shows to present Panasonic products.

Rancho Santa Margarita, California, United States

Managed overall profitability of existing customer base by monitoring pricing, accruals, rebates, contracts, and expense budget. Conducted business reviews with retail and wholesale accounts and strategized, planned, presented contracts, new product, and promotional activity to category managers and wholesalers. Developed, coached, directed, and communicated with sales reps and merchandising teams. I was responsible for managing the Los Angeles Division consisting of 5 local & 4 regional retail chains as well as 5 wholesale distributors.

Amarillo, Texas, United States

Managed overall profitability of existing customer base by monitoring pricing, accruals, rebates, contracts, and expense budget. Conducted business reviews with retail and wholesale accounts and strategized, planned, presented contracts, new product, and promotional activity to category managers and wholesalers. Developed, coached, directed, and communicated with sales reps and merchandising teams. I was Responsible for managing the Texas Panhandle, Western Oklahoma and Western Kansas, overseeing 30 local and 4 regional chains as well as 5 wholesale distributors. I had direct responsibility for one full-time administrative assistant and 2 merchandising reps.

Bachelor'S Of Science Degree, Business Administration And Management, General, 3.49

Associate Of Arts - Aa, Business Administration And Management, General, 3.0

Business Administration And Management, General, 3.0