Robert Avery Email & Phone Number

-Led the global communications strategy for YouTube Originals & Black Voices Fund programming slate that committed over $100+ million to amplifying the voices of underrepresented creators through content & initiatives. -Manages press campaign for CultureCon NY & LA, the premiere conference that celebrates culture, community & diverse creatives of color attended by 5K annually.-Managed press campaign for the 3rd Annual Fearless VC Summit, a premiere event for women, men & organizations interested in entrepreneurship hosted by the Fearless Fund, a VC fund investing in women of color led businesses seeking seed & growth financing.-AOR for Rostrum during its 20th Anniversary campaign & launch of Rostrum Pacific, a parent company designed to accommodate its portfolio of entertainment properties bringing together various music brands under its umbrella including the legacy label, Rostrum Records.-Developed & managed multicultural PR campaigns for Lifetime, BET, BET+, TV One.-Managed press campaigns for Apple Music subsidiary PLATOON’s international R&B/Hip-Hop artist roster.-Dove x LinkedIn partnership for The CROWN Act #BlackHairIsProfessional campaign to educate 1 million workplace professionals on creating a more inclusive work environment by the end of 2023.-Managed the launch of viral sensation Saucy Santana from internet stardom to recording artist resulting in being named as one of The Advocate’s “7 Queer Artists Who Are Changing the Industry” & spotlighted by Billboard, Paper, BET & more.-Managed press campaign for Defeat By Tweet resulting in over $1 million raised for the Justice Fund & the Congressional Award Foundation Mental Health Symposium resulting in over 400 attendees.-Managed press campaign for the launch of AT&T Dream in Black Rising Future Makers.-Led the comms strategy for NBPA’s inaugural virtual PlayerCon sponsored by Dapper Labs & Top Shot — a festival to connect fans with their favorite players through interactive gaming & conversation.

-Led the global communications strategy for YouTube Originals & Black Voices Fund programming slate that committed over $100+ million to amplifying the voices of underrepresented creators through content & initiatives.

-Managed press campaigns for programming including the relaunch of “Step Up” & “BMF.”

Greater New York City Area

-Oversaw integrated communications strategies for corporate messaging, original programming, and branded content across Complex Networks properties including Complex, First We Feast, Pigeons & Planes, and Sole Collector increasing brand awareness as a leader in the original content arena. -Managed PR team and external partners to launch the inaugural ComplexCon Chicago resulting in 24 billion impressions and 30,000 attendees over the two-day festival and execution of Complex Community Week, an initiative that supports local communities through activations such as homeless, at-risk youth, education and LGBTQ+ issues.-Managed PR team and external partners for the third and fourth annual ComplexCon Long Beach that resulted in 5.6 billion impressions and over 60,000 attendees for the two-day festival. -Managed Complex Networks’ award submissions campaigns resulting in competitive standing for the network during and targeted tentpole activations to increase the brand’s IRL presence. -Launched over 15 digital series, including scripted and unscripted, that resulted in millions of multi-platform viewership increasing Complex Networks standing as a viable player in the digital programming landscape.

Greater New York City Area

-Led top awards show campaign initiatives for the network managing a budget of $600K+ that included the execution of Television Academy ‘For Your Consideration’ campaigns for "Being Mary Jane,” "The Book of Negroes" and “Real Husbands of Hollywood” with top talent including Gabrielle Union, Kevin Hart, and Aunjanue Ellis – in addition to garnering two Critics Choice Award nominations for “The Book of Negroes.” -Managed 2017 Emmy Awards campaign for “The New Edition Story” and “Madiba” starring Laurence Fishburne, significantly raising BET Networks profile in the Awards space, including “For Your Consideration” events with The Wrap, nods in Variety's 'Contenders’ and inclusion in industry trades and Emmy profiles. -Launched “Gucci Mane & Keyshia Ka’Oir: The Mane Event.” Highlights included her first televised hosting gig on ‘The Real’, first broadcast interview on ‘Wendy Williams Show’, People Magazine wedding exclusive, a four-city national tour ‘A Toast to the Mane Event’ connecting influencers and media in an immersive bridal shower experience that resulted in over 450 million impressions and 2.2 million live viewers. -Launched the network’s first, interactive sketch comedy show “50 Central” starring 50 Cent; ensemble drama “The Quad” starring Anika Noni Rose; and mockumentary show “Real Husbands of Hollywood” starring Kevin Hart. -Launched docu-series “Chasing Destiny” starring Kelly Rowland on a quest to find the next superstar girl group that resulted in R&B girl group June’s Diary. Highlights included “Good Morning America” ‘A Date with Destiny’ show takeover, partnership with Crunch Gym Master Class, SXSW Spotlight Panel, Grammy Museum Roundtable ‘The Essence of a Girl Group,’ and Soul Cycle Takeover.

Greater New York City Area

-Launched network’s first daily talk strip “Just Keke” starring Keke Palmer in partnership with Telepictues that increased record viewership in its time slot. -Led the rebranding campaign for the "BET College Tour" that resulted in increased sponsorship and its largest reach in over 12 years. -Managed internship program for the New York City Corporate Communications team. -Managed national radio tours for network talent including the top 50 markets and top national syndicates. -Managed media for upwards of over 500+ submissions for all major specials including "BET Awards," "BET Experience,” “Soul Train Awards,” “Hip Hop Awards,” “Black Girls Rock!,” “Hip Hop Awards,” “Celebration of Gospel” and “Rip the Runway" and "The Players' Awards."-

Greater New York City Area

-Participated in the rebranding campaign for IAC properties Match.com, Black People Meet, and OurTime.com resulting in 175 million impression. -Led the campaign for Warner Home Video division that resulted in over 200,000,000 impressions over the course of various titles. -Participated in the campaign to rebrand the recently launched e-commerce site Fab.com increasing membership past the 1 million active users. -Co-led the PR campaign for Oxygen competition series "The Glee Project" where finalists vied for a guest spot on FOX’s hit series “Glee.” -Managed logistics for Stephen Sondheim’s “Company” premiere starring Neil Patrick Harris, Patti LuPone, Christina Hendricks, and Martha Plimpton. -Production for Tony Bennetts’ 85th Birthday charity event “Exploring the Arts” at Lincoln Center. -Personal accounts included Marvel Entertainment, "The Dr. Oz Show," Discovery Channel and B2B/B2C operations for all Yahoo! properties. Assisted on accounts including Yahoo!, Delta Airlines, Showtime Networks, Warner Brothers, Oxygen, Discovery Channel, Disney, HBO, Dr. Oz, and IAC.-