Heading the Sales Operation of East India (West Bengal/Orissa & North East) with 52 Direct Reportee's (2 ASMs ,9 District Managers and 41 Sales Officers and Senior Sales Officers)

• Responsible for Team Development, Customer Acquisition, Churn Management & Revenue Growth including Distributor’s ROI.• Streamlining & Implementation of the systems to measure Market Growth, Competition Information Management and Analysis. • Accountable for Distribution Health and Productivity of Sales Team. • Identifying, Short listing and making Business Plan for new market rollout. Distributors Selection and Setup.• Involved in taking market expansion initiatives involving detailed project study and analysis through AOP. • Develop business activities through expansion and management of Distribution network in the specified geographySIGNIFICANT ACCOMPLISHMENTS: • Revenue Market Share at 5th Position.• Share of Gross Adds is at 3 Position from 7 Position.• Acquired highest MNP Customers in the Industry in Malda Zone.• Crossed 225 Earlang of the Zone.• Won the Best Zonal Prize for second quarter

• Responsible for expansion & profitability of GSM and CDMA business.• To ensure Customer Acquisition & Market Share target achievement as per business plans • Provide strategic direction for Circle business in terms of geographic thrust & consumer segments. • Channel Management & Productivity Ensure targeted productivity norms for channels. • Maximize revenue per subscriber through recharge initiatives. • Ensure the dealers/retailers maintain adequate stocks of all company products and merchandise as per norms. • Feed competitive information to the leadership Develop strong market intelligence and monitor competitor activities on trade channel related matters and proactively provide feedback to Leadership. • Devise and analyze impact of trade promotions/schemes/promotions/contests and communicate feedback to HO Marketing • Ensure structured training opportunities are provided to the sales team including dealer/ retailer staff. SIGNIFICANT ACCOMPLISHMENTS: • Significant Achievement Award for Distribution Expansion.• Prepaid Activation Contribution of the Zone is the highest in the Circle.• Implemented the Micro Distributor Concept for Handset Bundle Offer Products.• Established market leadership in incremental subscriber additions & revenue.• Retained all the ASM/TM

• Streamlining & Implementation of the systems to measure Market Growth, Competition Information Management and Analysis. Accountable for Distribution Health and Productivity of Sales Team. • Identifying, Short listing and making Business Plan for new market rollout. Distributors Selection and Setup.• Involved in taking market expansion initiatives involving detailed project study and analysis through AOP. • Driving the expansion in the zone post launch of brand Airtel In Central Bengal. SIGNIFICANT ACCOMPLISHMENTS: • Appointed 82 Distributor in a span of nine months that resulted in snatching leadership • We had over taken Hutch in Dinajpur, Nadia purely because of distribution• Successfully implemented the Concept of Micro Distributors for (Motorola/LG/Sony) handsets in Central Bengal • Won Trip to Bangkok twice and various other awards

• Retained all the T.S.I./T.S.S. • One of Territory sales Incharge Got promoted as Branch T.S.I.• Successfully implemented the concept of Key account Manager to take the competitors pie that let us to take clear leadership in Siliguri• Cal + North Bengal Was first to successfully launch FORUM (Distributor software)• Retained leadership in siliguri MarketSIGNIFICANT ACCOMPLISHMENTS: • Won the best cluster Head award for the launch of Terminator• Successfully deployed the concept of FCC Club• No TSI/TSS left during my tenure

• Distributing the Marico Industries limited in Midnapore Bankura,Purullia district with the help of Eight Distributors • To Achieve primary ,secondary targets• To ensure proper product penetration ,product availability, geographical spreadSIGNIFICANT ACCOMPLISHMENTS: • Trained the A.S.M. of ROB/Patna and two T.S.O. and two Sales Trainee• One the best prize to launch and implementing MIDAS in ROB Depot• Successfully implemented the concept of Key Retail Manager this was then implemented in our depot.• Won the highest incentive for consecutive two financial year’s (2003 and 2004) • Done a Rural penetration project in Blister that was very successful as a result that was run all across ROWB• One of my ISR was absorbed as Sales Trainee in the company• One the best prize for the creative launch of Samporna.