Robin Alers Email & Phone Number

Amsterdam, North Holland, Netherlands

As an Enablement Program Manager, I am responsible for improving our Go-To-Market Team's skills, workflows, and efficiency regarding our internal tools and processes. This includes: - Owner of our Sales Enablement Platform, which provides sellers and customer-facing teams with crucial resources about: competitive insights, our products, processes, industries & personas, sales pitch decks, etc. - Owner of our global Inbound & Outbound messaging and content, used by sellers to reach out to leads and prospects effectively and efficiently. - Strategizing, building, and rolling out Enablement Programs and resources that improve our GTM team's efficiency and productivity regarding our internal tech stack. - Collaborating cross-functionally with Sales Leadership, Sales Enablement, Marketing, Value, Operations, and Product. - Responsible for optimizing ROI of our tech stack by getting teams to value quicker when using GTM tools such as Salesforce, Highspot, Outreach, LinkedIn, etc.

Amsterdam, North Holland, Netherlands

Responsible for the global Sales Development Enablement. My core responsibilities include: - Coaching, mentoring, and training all global SDR teams - Onboarding and training all new hire SDRs - Running, building, and maintaining the entire SDR Onboarding program - Running, building, and rolling out numerous SDR Enablement programs (e.g. Email personalization cold calling, social selling, pricing, value selling) - Working closely with SDR Leadership to set Enablement goals and run repeatable and valuable Enablement & Training programs - Help roll out new content and tools to support SDRs on improving key metrics (e.g. reply rates & nr. of dials) and workflow efficiency

Amsterdam, North Holland, Netherlands

Amplitude is a Data Analytics platform used by Disney+, Atlassian, Shell, and Adidas. I am responsible for enabling, supporting, and coaching our global Sales (AE) and Sales Development teams to optimize our pipeline generation.Responsibilities:- Define and roll out a global and data-driven prospecting strategy- Manage the cross-functional team for building sales messaging- Coach SDRs/BDRs and AEs on running a repeatable prospecting motion- Collaborate with Sales and SDR leadership to identify skill gaps- Analyze data and look for ways to improve key metrics- Run and manage programs/projects that directly impact pipeline- Collaborate with Sales Ops, Growth, and Product Marketing to optimize content- Outreach.io admin for the entire Sales org.Achievements- Increased our email reply rate by more than 70%- Increased our inbound meeting rate by 2X- Created and led several prospecting programs

Amsterdam, North Holland, Netherlands

As an SDR, I covered the entire inbound and outbound motion within the Benelux region (SMB, Corporate & Enterprise). I also qualified opportunities following MEDDPICC to ensure pipeline quality. As an SDR, I partnered closely with my AE and the Field Marketing team.Achievements- Consistent top performer (hit 120% of my target in my first quarter)- Won the 2022 Q2 EMEA Growth Mindset Award- Voted the second-best SDR qualifier by VP of Sales, CRO, and VP of EMEA- Negotiated a won deal directly with the CFO of an SMB account- Trained, mentored, and coached all global new SDR hires- Built new multichannel inbound and outbound messaging

Netherlands

Strivvy was a Dutch re-commerce platform where people could buy and sell second-hand clothing. Sellers would send us their clothes and we would take professional photos. Buyers could simply shop as they’re used to with other e-commerce companies.

Zutphen, Gelderland, Nederland

As a freelance Translator and Localizer, I translated bodies of text from English to Dutch for many different companies, including Fiverr and Wix. For Fiverr, I was the Team Lead for their translation team, setting up the Dutch glossary for their entire app.

Groningen, Nederland

Co-authored the schoolbook 'NU Online Marketing en E-commerce' for the Dutch secondary vocational education. This book helps students understand the ins and outs regarding online marketing and e-commerce. I have written both the theoretical side as well as the practical assignments regarding online forms of communications such as social media marketing, email marketing and content marketing).The book:https://www.noordhoff.nl/product/-/webshop/middelbaar-beroepsonderwijs/economie/nu-online-marketing-en-e-commerce-lb-online/9789001890766

Utrecht, Nederland

I researched the psychology behind music fandom. My conducted researched obtained detailed information from more than 600 music fans and gained insight into the psychological needs and desires that motivated a person's fandom. The research was highly based on Maslow's hierarchy of needs and Steven Reiss' research into the 16 basic human desires.

Zutphen, Gelderland, Nederland

I signed my first professional record deal at the age of 20 and quickly grew my brand from being unknown, to having tens of thousands of followers on Facebook, Instagram and Twitter. My music has reached hundreds of thousands of streams on Spotify. I have performed at some of the biggest festivals in the Netherlands, such as: Defqon.1, Decibel Outdoor and Dance Valley. As well as at some of the biggest venues, such as: Ziggo Dome and AFAS Live.My success within the music industry has led me to be able to share my knowledge as a public speaker at Dancefair regarding the subject of branding.

Eindhoven, Noord-Brabant, Nederland

I was a part of a small team of 5-10 people that provided educational resources for entrepreneurial students who were setting up their own businesses. I was responsible for supporting multiple teams of students with their internal and external communications.

Amsterdam, Noord-Holland, Nederland

Blammo Media is the company behind Firstlook Festival, the biggest gaming event in the Benelux, and the TV program Game Kings. During my internship I focused on improving the company's social media engagement and visibility. Within a one month period I grew their Instagram page with over 1,000 followers.