Robin Taylor Email & Phone Number

Saskatoon, SK, CA

Canada

Saskatchewan, Canada

Independent marketing and business consulting, on a project basis. Currently providing marketing and advisory services to Magnum Technical Services - a multi-trade contracting company specializing in industrial trade services.

Saskatoon, SK, Canada

Co-founder of the SPMA, an association that represents professionals in advertising and marketing in the amazing province of Saskatchewan. Served on the board since 2011 and carried out a 3-year term as VP, President, and Past President.

Saskatoon, SK

• Accountable for overseeing and directing the divisional marketing and communications strategy. Tasked to ensure the company, its products and services are strategically positioned and branded to compete in the domestic.
• Create, develop, implement an effective marketing plan, budgets and strategies, value propositions and messages for key market segments
• Lead and execute on the details of identified marketing strategies from concept to completion
• Maintain and communicate market or segment knowledge and the company brand to position Norseman Structures in the marketplace and capitalize on new sales opportunities
• Develop and evaluate marketing campaigns, determine content and advertising messages, and assist with the implementation of communications strategies for targeted segments
• Support product development and contribute toward market intelligence through research and business analysis, launch campaigns, and subsequent communications

Saskatoon, SK

Saskatchewan, Canada

Co-founder of the SPMA, an association that represents professionals in advertising and marketing in the amazing province of Saskatchewan.

- Manage all national marketing activities for core brand including management of marketing team - print, online, social media, campaigns, events, etc.- Responsible for planning and budgeting - Assistance and education of Dealer network on marketing and communications - Pricing and promotion analysis and planning - Manage all branding initiatives and.

- Manage all national marketing activities and campaigns for Cover-All agriculture, equine, and commercial segments including print, online, social media, campaigns, events, etc.- Responsible for planning, budgeting, and execution of activities for target industries- Assistance and education of Dealer network on marketing and communications, including.

Marketing research, planning, and execution of marketing strategies. Development of corporate identity and branding materials. Designer, editor, publisher of quarterly newsletter. Created content and site layout for company website.