Robin Niccum Email & Phone Number

Green Bay, Wi, Us

* Regional Sales Manager responsible for sales support and revenue generation for Travelodge Canada covering over 100 hotels. * Building relationships with top level brand partners.* Creating remarkable client experiences, managing client expectations and maintaining a high level of client satisfaction.* Consistent YOY revenue increase from ramp up to current.* Company Top Performer* Selected for company GOLD program.

* National Director of Sales responsible for setting the sales strategy and ensuring revenue goals are met and exceeded for our clients in select brands throughout North America.* Coaching, empowering and driving direct results for a dynamic sales team.* Producing 4X plus ROI for our clients.* Building relationships with top level brand partners.* Hiring, onboarding and driving accountability in sales performance and providing effective coaching for a high performing team.* Creating remarkable client experiences, managing client expectations and maintaining a high level of client satisfaction.* Most importantly, having FUN doing what I love day in and day out!

* Regional Sales Manager responsible for sales support and revenue generation across select brands in the North American markets covering over 70 hotels. * Director of Sales coaching, empowering and driving direct results for sales team that handles a brand portfolio of over 30 hotels.* Producing 17.0 ROI back to my client.* On pace to exceed 2022 $3.8M results with Q1 2023 already at $3.5M.* Consistent YOY revenue increase from ramp up to current.* Company Top Performer* Selected for company GOLD program.

Usa And Canada

Your Sales Performance Partner. Sales is the life blood for all organizations. My mission is to make sales accessible and achievable to all hotel owners. Sales for Hire • I am your remote sales team hunting for new business so you can compete more proactively in your local market. Sales Training • Enable front line sellers to sell. Conquer the challenges sales professionals face today and set your team on the path to success. Sales Consulting • Increase team performance with effective solutions. Uncover issues and develop strategies and processes to increase your team’s performance. With a proven track record, sales expertise in the hospitality industry, and 100% focused on revenue generation, my approach is strategic and brings long-term results.

Green Bay, Wisconsin

I currently teach cycling / spinning part time at the YMCA. I enjoy pushing everyone beyond their limits and seeing them reach their goals while having fun!

Green Bay, Wisconsin

Lead the sales department in developing revenue for the hotels across all market segments. Meet budget goals for Occupancy, ADR and RevPAR. Achieve a professional reputation within the community. Respond to and uncover RFP opportunities. Analysis of business displacement, market demand and key market reports. Utilize and proficient with SalesPro, STSR, Hotelligence, reader boards, rate shops and web analytics. Create, manage and execute annual strategic plans and quarterly action plans. Replace unprofitable business with more profitable high rated business.

Green Bay, Wisconsin Area

Lead the sales department in developing revenue for the hotels across all market segments including 10,000 square feet of meeting space. Achieve a professional reputation within the community. Respond to and uncover RFP opportunities. Analysis of business displacement, market demand and key market reports. Create, manage and execute annual strategic plans and quarterly action plans. Replace unprofitable business with more profitable high rated business.

Appleton, Wi

Responsible for the successful operation and administration of the sales department. Developed and implemented marketing and sales strategies that achieved and exceeded set goals. Built and maintained relationships locally and regionally. Partnered with the Global Sales Team on National Accounts. Partnered with the CVB and Chamber of Commerce. Completed competitive SWAT analysis and implementation strategies. Experienced in Choice Advantage, Choice Central, Choice Rocs and Rate Center.

Green Bay, Wisconsin Area

Key leadership position responsible for the development and maintenance of the hotel’s position in the marketplace. Responsible for achieving budgeted sales revenue. Revenue management to maximize room revenue and profit. Final decision maker on daily rack rates, forecasting, corporate negotiated rates and marketing plans. Participated in civic and professional organizations, trade shows and sales blitzes. Hosted and planned on-site hotel events such as business lunches, open houses, and civic minded events that showcased the hotels.

Green Bay, Wisconsin Area

Key leadership position responsible for the development and maintenance of the hotel’s position in the marketplace. Responsible for achieving budgeted sales revenue. Revenue management to maximize room revenue and profit. Final decision maker on daily rack rates, forecasting, corporate negotiated rates and marketing plans. Participated in civic and professional organizations, trade shows and sales blitzes. Hosted and planned on-site hotel events such as business lunches, open houses, and civic minded events that showcased the hotels.

Green Bay, Wisconsin Area

Key leadership position responsible for the development and maintenance of the hotel’s position in the marketplace. Responsible for achieving budgeted sales revenue. Revenue management to maximize room revenue and profit. Final decision maker on daily rack rates, forecasting, corporate negotiated rates and marketing plans. Participated in civic and professional organizations, trade shows and sales blitzes. Hosted and planned on-site hotel events such as business lunches, open houses, and civic minded events that showcased the hotels.

Greater Milwaukee Area

Responsible for sales, management, profitability, retention and expansion of client base to include 12 Multi-National Accounts with $175MM in Corporate Card volume, $21MM in Corporate Purchasing Card volume and $32MM in Business Travel volume. Created and executed strategic business plans emphasizing increased profitability, penetration and expansion. Consolidated global business to improve data collection, policy compliance and expansion. Developed and strengthened multi-level relationships internally and externally including supplier negotiation strategies to maximize the client’s ROI. Prepared and presented formal proposals and account reviews to senior management. Updated, communicated and advised on industry trends and benchmarking to client base. Identified and developed new business opportunities throughout client base.