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Business and technology savvy B2B technical sales expert with an established track record of winning test & measurement business and displacing competition.A dedicated team manager and passionate individual contributor, specializing in building and mobilizing sales teams and building out sales pipeline for rapid growth.20 years of experience in electrical and electronic manufacturing industries, with an ultimate focus on account loyalty, revenue acceleration and customer success.Strong working knowledge of system integration testing, electrical engineering, electronics, and test equipment. Expert customer consultant and trusted advisor with the end result of entrenching an account for platform level sales.
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Regional Sales DirectorTektronixSanta Clara, Ca, Us -
Sr Manager, Applications EngineeringRohde & Schwarz Apr 2024 - PresentMünchen, Bayern, De -
Regional Sales DirectorTektronix Jan 2021 - Apr 2024Beaverton, Or, Us- Regional ownership of Tier-1 customers, with responsibility for Account Executives and Sales Managers- Designed Sales Strategy & deployed Sales & Support resoureces for the gorwth of both Strategic Clients and broader Geographic customers.- Managed both Direct and Partner/Reseller relationships.- Delivered >20% total revenue growth YoY through YE 2022, and maintained flat to LSD growth through 2023 YTD.
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Regional Sales Manager, WestTektronix Jan 2020 - Jan 2021Beaverton, Or, Us- Delivered growth in Direct order business through pandemic year.- Developed & executed sales strategy to target growth through focused team deployment to clients with highest need of supprt, mutually aligned with Tek product & service strengths.
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Senior Account Manager, SemiconductorNi (National Instruments) Jan 2018 - Jan 2020Austin , Texas, Us- Delivering high growth through collaboration on client-validated projects- Build out creative POCs within accounts to maximize client productivity, while displacing competitor products- Assess and improve account processes to bring new projects to scale quickly- Account mapping and feedback to R&D and business unit teams to give high level customers a voice in internal business roadmap and product development- Formal mentor to other members of the technical sales organization -
Regional Sales ManagerNi (National Instruments) Jan 2015 - Dec 2017Austin , Texas, Us- Managed team of 6 specialized technical business development and account managers to growlarge regional bay area portfolio.- Dotted-line manager to inside sales team of 2 inside sales team members.- Mapped and created territories and redesigned portfolio to maximize sales and resource efficiency forNorthern California.- Accelerated growth by motivating and mobilizing team of sellers. Daily coaching and and guiding greater sales team. Helped close large account and platform business. Hired and on-boarded new team members.- Built and taught team how to build highly strategic and specified account plans. Responsible for regional quota guidance and feedback to business units and R&D.
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District Sales ManagerNi (National Instruments) Jan 2012 - Jan 2015Austin , Texas, Us- Responsible for 3 of the 6 largest strategic accounts in the region- Uncovered strategic business by expertly building relationships with high profile accounts- Grew large strategic accounts exponentially in an otherwise slow economy and saturated market- Achieved highest level of sales excellence recognition during my tenure- Strong influencer back to corporate to give feedback on critical application focus- Informal mentor to peers and colleagues
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Field Sales EngineerNi (National Instruments) Oct 2007 - Jan 2012Austin , Texas, UsResponsible for fostering new customer adoption of NI products through high-velocity consultation, product demonstration, and system definition. Resulting in the discovery of multiple high-value projects to augment the existing sales operations.
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Inside Sales EngineerNi (National Instruments) Jan 2007 - Sep 2007Austin , Texas, UsResponsible for setting up best practices to better identify and qualify leads, in collaborating with National Instruments marketing. This allowed for greater workflow efficiency and a higher quality of leads in the queue, leading to better use of sales resources' time.
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Applications EngineerNi (National Instruments) Nov 2004 - Dec 2006Austin , Texas, Us
Rob Sims Skills
Rob Sims Education Details
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University Of BristolPhysics
Frequently Asked Questions about Rob Sims
What company does Rob Sims work for?
Rob Sims works for Tektronix
What is Rob Sims's role at the current company?
Rob Sims's current role is Regional Sales Director.
What is Rob Sims's email address?
Rob Sims's email address is robert.sims@ni.com
What schools did Rob Sims attend?
Rob Sims attended University Of Bristol.
What skills is Rob Sims known for?
Rob Sims has skills like Labview, Pxi, Test Automation, System Integration Testing, Data Acquisition, Instrumentation, System Design, Distributed Systems, Real Time, Rapid Prototyping, Embedded Systems, Measurement Systems.
Who are Rob Sims's colleagues?
Rob Sims's colleagues are 徐海燕, Anindya Dutta, Judy Keo, Marilyn. Decoursin, Michael Schmucker, Jenny Wang, Lionel Ge.
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