CBM Training's areas of specialisation include Vocational Training; Employability Skills for Graduates; Learnerships, Soft Skills & Management Development Programmes.As Head of Shared Services I manage the Administrative side of the buiness including but not limited to Operations, Finance and HR. My background in Marketing means that I still have an active interest in the Marketing Operations of the business and am regularly involved in marketing meetings as well as decisions regarding our overall approach to marketing. I also work closely with the CEO to set the strategic direction of the business. I am also heavily involved in the annual budgeting process, monthly business reviews and day-to-day managing of the P&L.I am also responsible for developing and implementing our internal BBBEE strategy - we are currently a Level 2 provider.More recently I have taken an interest in Instructional Design and Content Development, and am currently working on adapting all of our training solutions for a blended (online + offline) delivery approach.General Responsibilities include:• Oversee shared services activities including IT, HR and Finance• Coordinate the submission of monthly financial reporting including but not limited to month end report, cashflow forecast, debtors report, 3 month forecast, etc• Provide financial commentary, analysis and recommendations on a monthly basis• Overseeing daily business operations.• Creating and managing budgets both divisional and for the business as a whole• Day-to-day management and updating of the P&L• Researching and identifying opportunities for new training programmes• Design and creation of new Training content (outlines and workbooks)• Manage and coordinate B-BBEE Audit and reporting• Handle the Employment Equity submission aligned to Annual Training Report and Workplace Skills Plan• Custodian of the company policies and procedures• Ensure Management Team implement their proposed staff development initiatives

Social Media Brand ManagerOverseeing of a social media team (Consisting of Content managers, Client Service manager and 4 Community managers). Overseeing of day-to-day management of social media platforms: Facebook, Twitter, Mxit, WeChat, Instagram, YouTube and a blog. Strategic planning and implementation of overall social media strategy. Management of social media advertising spend. Social media campaign planning, implementation and reporting. Live event coverage (Sport and lifestyle sponsorships etc.). Liaison with internal stakeholders. Assist with social media content creation and complaint resolution.

As a Social Media Manager / Digital Strategist, I am responsible for the strategic direction and management of our client's social media accounts, as well as the analysis of competitors, social media platforms and their industry as a whole. Some of my duties include, but are not limited to, the following: A complete understanding of the set-up and management of the following platforms:FacebookTwitterLinkedInYouTubeInstagramPinterestGoogle+Content:Sourcing ImagesContent WritingOccasional Article writingSocial Strategies:Intensive research of prospective Client IndustriesBrand DNAContent StrategiesCampaign StrategiesApplication StrategiesAnalysis:Social AnalysisContent AnalysisTarget Market AnalysisCommunity Management:Inbox message responseQuery ResponseEstablishing Community TrustEstablishing Brand TrustBuilding Community and Brand RelationshipsIncrease Brand VisibilityClient Liaison:Building Client RelationsBrand NeedsBrand ActivityReal Time:Live TweetingInstagram Photo CreationPaid Media:Facebook AdvertisingTwitter AdvertisingGoogle Display AdsSearch Advertising:Google AdwordsSEO:A thorough understanding of SEO best practices and the implementation thereof

My role at MoreDigital focuses on running all aspects of the organisations content - this includes generating, editing and managing website content, creating content for monthly/weekly member communications & event based communications, as well as driving attendance at events through creative content and so forth. I am also responsible for monitoring and updating the companies facebook pages and twitter profiles.The Websites / Facebook pages that I am currently repsonsible for include:www.playmoregolfsa.co.za/www.lastminutegolf.co.za/www.worldofgolf.co.za/www.golfvillage.co.za/centurion/www.golfvillage.co.za/gilloolys/

My core functions are:- Setting up Trade Exchange Agreements- Content Management on CBM Training Website (Umbraco) and Blog (Wordpress)- Content Generation- Managing Facebook, LinkedIn and Twitter- Developing an online community for CBM Training- Email MarketingCBM Training currently runs about 30 - 40 public training courses a month, spread across Johannesburg, Cape Town and Durban.