Robert Sulkow Email & Phone Number

New York, NY, US

Irvington, New York, US

Responsibilities: Own all digital marketing, digital analytics, market research and vendor management.Design marketing strategies and tactics that drive exponential growth in revenue and unit sales.Increase Users and Sessions more than 100% while increasing the conversion rate 23%. Hire and manage third-party vendors for short and long-term digital.

Irvington, New York, US

Responsibilities: Use digital analytics, market research and sales data to develop marketing strategies.Create and manage Search campaigns that account for 30% of conversions and 25% of traffic.Analyze channel performance and develop custom KPIs. Deliver weekly, monthly and ad hoc reports to management and key stakeholders. Develop presentations to.

• Responsibilities: Engage clients, develop marketing strategies, execute marketing campaigns, conduct market research and analyze data to produce actionable recommendations.
• Developed an international program that influenced $170M in sales of guitar products and helped acoustic guitar sales outpace industry-wide sales.
• Grew client’s sales by 30% through a digital campaign that utilized web, social, blogging, email, and webinars.
• Produced websites to augment in-person workshops. Used Google analytics, social metrics and email analytics to iteratively shape the marketing strategy and deliver compelling content across multiple channels.
• Improved email marketing effectiveness through A/B Testing. Achieved email campaign open rates that beat industry benchmarks. Added over 50% more email subscribers and inbound leads.
• Analyzed channel performance and KPIs using online analytics and financial data. Delivered monthly reports to clients and key stakeholders.

Client: Volcafe Specialty CoffeeResponsibilities: Conduct market research, aid in writing the business case for a startup.Conduct market research; interview > 100 customers throughout the East Coast; draw on secondary research in support of writing the business case.Assist business managers in developing the strategy and value proposition for a new coffee.

• Responsibilities: Provide technical support to entrepreneurs, generate marketing strategies, conduct industry research and help clients launch their ventures.
• Client: Bubi Bottle – Conducted market research, segment research, and developed the Go-To-Market strategy that helped the startup sell 400,000 units across 23 countries.
• Client: AppAddictive - Provided technical support that helped the firm land seed funding of $1.2M.
• Researched markets and industries for clients using databases such as MRI, Mintel, eMarketer, and EuroMonitor, as well as public company filings.
• Vetted applicants for the NYCEDC & Deutsche Bank program Competition THRIVE. Advised competition finalists on how to develop programs to kick-start entrepreneurship in immigrant communities.

Mba

Bachelor Of Arts, Music

Education record