Robyn Maehlman Email & Phone Number

Atlanta, Georgia, United States

Atlanta, Ga

As the Director of Marketing and Business Development, I managed strategic initiatives, day-to-day marketing operations, business development opportunities and communications for a firm of more than 70 attorneys in 6 practice areas including Bankruptcy, Commercial Finance, Corporate/Tax, Healthcare, Litigation, and Real Estate.

Atlanta, Ga

As the RFP Manager, I managed all RFP responses firm wide for 2,000 attorneys in 100+ service areas (located in 38 offices worldwide), ensuring responses are compelling and client-focused. I provided direction and guidance regarding validity of RFP/opportunity and value to firm, led multi-practice RFP responses, and managed a team of specialists and coordinators responsible for review of all RFPs to ensure consistency and that all responses meet firm risk management policy. I also coordinated… Show more As the RFP Manager, I managed all RFP responses firm wide for 2,000 attorneys in 100+ service areas (located in 38 offices worldwide), ensuring responses are compelling and client-focused. I provided direction and guidance regarding validity of RFP/opportunity and value to firm, led multi-practice RFP responses, and managed a team of specialists and coordinators responsible for review of all RFPs to ensure consistency and that all responses meet firm risk management policy. I also coordinated with General Counsel's office regarding contract review, negotiations, and other risk management issues. I have experience with government RFP/proposal compliance, including analyzing solicitation instructions and evaluation criteria, as well as experience with government RFP intelligence databases Onvia and BidSync.As the Marketing and Business Development Manager, I managed all marketing and business development activities for the Public Finance practice group, including: foster and maintain relationships with law firm personnel to identify potential cross selling and collaboration opportunities, draft and maintain marketing collateral, draft news and press releases, develop and manage annual practice development budget, and coordinate integration of new practice group lateral hires and align with industry initiatives. Show less

Atlanta, Ga

As the Business Development Manager, I managed all marketing and business development-related initiatives for 9 practice groups within the Corporate, Finance and Real Estate department. I collaborated closely with the department chair, department operating officer and team leaders to drive key strategies and programs in support of the overall growth agenda for the firm and the Corporate, Finance and Real Estate department. I developed and managed an annual practice development budget for 9… Show more As the Business Development Manager, I managed all marketing and business development-related initiatives for 9 practice groups within the Corporate, Finance and Real Estate department. I collaborated closely with the department chair, department operating officer and team leaders to drive key strategies and programs in support of the overall growth agenda for the firm and the Corporate, Finance and Real Estate department. I developed and managed an annual practice development budget for 9 teams, including events, sponsorships, and other business development efforts and evaluate ROI. In my role as Business Development Manager, I also provide leadership and support to the Health & Life Sciences industry group to develop business strategies and identify business opportunities. Show less

Atlanta, Ga

As the Marketing Coordinator, I was aligned with the Intellectual Property practice group and worked closely with the Business Development Manager on all marketing and business development-related initiatives.