Rob Zaremba Email & Phone Number

Vernon Hills, IL

Lake Forest, IL

Overall responsibility for the FRAM and Autolite product portfolio. Collaborate with cross functional teams throughout the organization to ensure product management objectives are met including pricing strategies, innovation and new product development. Lead role in developing quotes for new business opportunities. Manage a team of two product managers.

Lake Forest, IL

Marketing responsibility for the FRAM light duty product line sold to the retail and commercial market. Collaborate with National Account Managers to create and implement annual marketing strategies and promotional initiatives to drive sales volume and profitability throughout the year at major accounts including Walmart, AutoZone, Advance Auto and.

Willowbrook, IL

Developed overall brand strategies that contributed to the Turtle Wax North American sales and profitability goals. Responsible for all marketing initiatives that supported the appearance product portfolio including new product development, product lifecycle management and creating channel specific marketing strategies. Revitalized key brands with new.

Beford Park, IL

Supporting role in creating and implementing marketing initiatives for the Turtle Wax appearance product portfolio including the annual advertising, public relations and promotional plans for the brand. • Lead cross functional teams in the development of new packaging, label design and formulation for product restages. • Developed forecasting models that.

Mba, Marketing Management

Bs, Marketing

Executive Education, New Product Development

Certificate, Social Media Marketing