New Image International is a global leader in the manufacture and distribution of bovine colostrum health and wellness products. We manufacture our high quality products in our own dairy factories based in Auckland, New Zealand. We distribute our products through our large network of independent Members across Asia Pacific, Europe and Africa.In 2022 New Image purchased Nutrimetics from Tupperware Brands.

I led a team supporting a large network of independent distributors of premium beauty and skin care products throughout Australia and New Zealand. Developed strategic business plans and collaborated with the CFO on managing the profit and loss (P&L). Oversaw multiple business operational facets including administrational support head office in Sydney; warehouse distribution centre in Melbourne; and manufacturing plant in Auckland.Key contributions include:- Restored profit in my… Show more I led a team supporting a large network of independent distributors of premium beauty and skin care products throughout Australia and New Zealand. Developed strategic business plans and collaborated with the CFO on managing the profit and loss (P&L). Oversaw multiple business operational facets including administrational support head office in Sydney; warehouse distribution centre in Melbourne; and manufacturing plant in Auckland.Key contributions include:- Restored profit in my first year and reduced ongoing fixed costs by 10%- Directed a successful brand transformation with the support of new digital and and e-commerce assets that attracted younger consumers- Improved trust and collaboration between corporate staff and senior distributor sales teams by implementing improved communication channels and processes- Improved staff morale and increased collaboration across a diverse workplace Show less

Responsible for growing Herbalife's business in Australia and New Zealand through the development and implementation of strategic plans, empowering and coaching high performance teams and providing a high level of support to a large network of independent distributors of premium nutrition and beauty products. Full P&L accountability for both markets.Key contributions include:- Doubled sales within 5 years, in an industry achieving 1% annual growth- Improved the collaboration and… Show more Responsible for growing Herbalife's business in Australia and New Zealand through the development and implementation of strategic plans, empowering and coaching high performance teams and providing a high level of support to a large network of independent distributors of premium nutrition and beauty products. Full P&L accountability for both markets.Key contributions include:- Doubled sales within 5 years, in an industry achieving 1% annual growth- Improved the collaboration and working relationship between corporate staff and field distributor leadership resulting in productivity gains and sales growth- Restructured the Sales, Marketing and Distribution functions to improve efficiencies and increase the level of customer service - Secured an important Complementary Medicines Australia industry Award for three consecutive years- Introduced corporate social responsibility (CSR) through children's charity initiatives and sports sponsorship with the Western Sydney Wanderers, ultimately gaining strong customer engagement and great publicity Show less

I led a marketing team of 15 and provided corporate support to a large network of independent distributors of premium consumer goods across Australia and New Zealand. I also collaborated with team members on new product development, branding, field training, market research, inventory management, customer relationship management (CRM), data analytics, e-commerce, social media and corporate social responsibility (CSR).Key Contributions:- Increased product portfolio profitability by… Show more I led a marketing team of 15 and provided corporate support to a large network of independent distributors of premium consumer goods across Australia and New Zealand. I also collaborated with team members on new product development, branding, field training, market research, inventory management, customer relationship management (CRM), data analytics, e-commerce, social media and corporate social responsibility (CSR).Key Contributions:- Increased product portfolio profitability by 6% over a four year period by focusing on the growth beauty and nutrition industries- Launched a new beauty brand that attracted younger consumers and grew category sales by 10% in the first year- Launched a new nutrition brand that brought in $1m worth of incremental sales within the first 9 months of launch-Saved 20% in costs by switching many customer communications from print to digital and social media platforms Show less

Australia & New Zealand

Responsibility for sales and profit targets for the New Zealand market and to maximise value for Amway's global brands: Nutrilite, Artistry and eSpring and effective portfolio management for all global and local product categories and services.

Led a small team that developed and implemented the national and regional advertising program, direct marketing program, promotions and trade loyalty program for the Carters building supplies division

Responsible for achieving sales and profit targets through the implementation of the marketing plan through 26 retail stores throughout New Zealand. Led a team responsible for product development, market research, supplier negotiation, advertising, promotions and pricing. Also led an outbound telemarketing sales team.

Responsible for generating advertising sales revenue from the Wellington and Christchurch regions for two consumer magazine titles: NZ Listener and RTR Countdown.

Short-term contract position. Developed consumer advertising, direct marketing and a store promotion for the launch of the Summer mortgage and lending campaign through 2,500 branches across England.

Led a team responsible for the direct marketing strategy, market research, print buying and maintenance of the corporate identity programme for the network of the bank's branches throughout New Zealand. Winner Employee of the Year 1988.