Rodney Smith Email & Phone Number

San Antonio, Texas Metropolitan Area

San Antonio, Texas, United States / Remote

San Antonio, Texas, United States

• Installed and supported Windows OS including command line & client support while troubleshooting devices and resolving network issues.
• Ensured physical security & common attacks while securing the wired and wireless local network.
• Diagnosed, troubleshot, and resolved a wide range of software, hardware, and network issues.
• Created and managed end user accounts using Active Directory, and managed upgrades, imaging, and the deployment of new hardware.
• Detected various types of compromises and have an understanding of penetration testing and vulnerability scanning concepts.

San Antonio, Texas Metropolitan Area

• Served as the lead instructor overseeing ten programs simultaneously while successfully proctoring over 360 certifications exams a year and provided guidance to help students reach a 60% employment rate upon course.
• Managed and controlled courseware projects to ensure they aligned with company goals and objectives; increased enrollment by 20% and promoted success stories using digital marketing platforms.
• Reported monthly program results to state and governing bodies; grew attendance by 300 students annually.
• Performed strengths, weakness, opportunities, and threats analysis of each program to maximize curriculum and efficiently identify new programming taskings while measuring all analytics of each cohort to improve.
• Implemented and adjusted new courseware across 10 platforms; abided by state regulations and best practices enhancing the learning experience for students.
• Partnered with internal and external stakeholders to develop and implement cross functional business strategies and company goals; boosted graduation rate by 22% yearly.

San Antonio, Texas, United States

Hiring Our Heroes Fellow at Dynamic Advancement. By taking on this fellowship I was able to immerse myself in the San Antonio community and learn valuable skills needed to enter in to the IT field.

Greater Minneapolis-St. Paul Area

• Implemented NTR (non-traditional revenue) events that generated on average $480k in additional revenue per year while maintaining high-level marketing strategies to maintain a top 5 market share amongst other radio.
• Led a team of 15 employees and interns while producing multiple promotional and music events to drive awareness; drove community engagement by developing a creative atmosphere, increased listenership by 35%.
• Planned and managed program and promotional activities from inception through completion; conducted various marketing campaigns enforcing brand guidelines for multiple product lines globally.
• Developed go-to-market promotional strategies to boost brand awareness in local area; raised awareness to national brands by conducting audience research, data analysis and Peer To Peer marketing campaigns.
• Facilitated, conceptualized, created, and programmed a modern alternative/modern hip-hop music station for Go Radio; wrote and created all station imaging, music selections, and developed content for the station website.
• Collaborated growth of Venue Marketing Digital Channels by optimizing multimedia marketing campaigns; increased engagement by 80% over a 90-day period.

Golden Valley, MN

• Applied expert knowledge of marketing principles while leading and motivating team members in the development and implementation of key initiatives.
• Provided a $750,000 budget to build a profitable radio station; successfully budgeted revenues, controlled expenses, and labor costs, and maximized profitability within all areas of the radio station outlets.
• Created an annual report tracking and summarizing progress on short and long-range goals; organized the availability of company members for Media/Public Relations events as necessary.
• Supervised and managed the training and development of full-time marketing staff, while assisting with day-to-day operations of the Marketing Department.
• Cultivated leadership and vision to the company by assisting the staff with the development of long-range annual plans; removed obstacles ensuring business and operational progress remained on track.
• Established strong cadence for communication relationships with local and national companies including (Target, Best Buy, Walmart, Audi); positioned station as a key format for the communities on-air, digital/social.

Minneapolis, MN

• Assigned the appropriate level of resources for marketing programs based on company goals created a stagey for product placement to maximize business growth.
• Analyzed and researched Media Base and Billboard charts to create educated suggestions on new music advertisements and rotation changes; increased annual listenership by 40%.
• Served as point of contact for the programming department providing administrative support; enhanced partnerships between the internal staff and external partners.
• Designed and created organizational assets including signage, websites, digital and print graphics; promoted companies mission, vision and goals across multiple formats enhancing exposure.
• Trained and mentored new hires; successfully onboarding 120 employees / interns following established company guidelines.