Graduated in Business Administration at Mackenzie University, Upper Graduation in Marketing at FAAP, Executive MBA at Insper and Strategic Sales at Darden Executive Education (Virginia University).Working in the latest 20 years as a Commercial Director/Trade, I´ve been working in consolidated Industries in the National and Multinational Food & Beverage scene. My Specialties:- People Management and Training- Leading Innovation Projects- Understanding the peculiarities of the Brazilian market and your channel formats (Key Accounts, Cash & Carry, Third Part Distributors, Wholesalers and Food Service) Managing Customers through Join Business Plan and Top to Top Meetings.- Knowledge in internal and external Audits- Leading and controlling KPIs in fundamental areas in the Company.- Expertise to review the Go To Market in the Commercial and Trade Marketing Area.Responsible for the main customers and Channel:Retail (Key Account and Regional): GPA, Carrefour, Grupo BIG, Makro, Dia%,CENCOSUD entre outros. C&C: Atacadão, Assaí, Maxxi, Makro, Roldão, Tenda and others.Third Part Distribuctors: Megario, Grupo Pegoraro, Grupo Triunfante, Disdal, DIN, entre outros.Wholesales: Martins, Destro, Avelinos, Bate Forte, and others.Food Service: Mc Donald´s, Kopenhagen, Casa do Pão de Queijo, Rei do Mate, Lindt, Havanna, and others.