Rodrigo Herrera Email & Phone Number

Mexico City, Mexico

Americas And The Caribbean

Leading the communications and advocacy regional team and their priorities for the Americas and the Caribbean, including communications initiatives and campaigns regarding strategic partnerships, donor visibility, resource mobilization, and knowledge products.Overtaking the development and implementation of communications, advocacy, and outreach strategies and campaigns, aimed at creating awareness, understanding, support, and respect for women’s issues and women’s rights, with a focus… Show more Leading the communications and advocacy regional team and their priorities for the Americas and the Caribbean, including communications initiatives and campaigns regarding strategic partnerships, donor visibility, resource mobilization, and knowledge products.Overtaking the development and implementation of communications, advocacy, and outreach strategies and campaigns, aimed at creating awareness, understanding, support, and respect for women’s issues and women’s rights, with a focus on measurable impact and results and ensuring UN Women’s proper visibility and branding.Managing the conceptualization, design, planning, execution, and evaluation of communications initiatives and editorial content regarding UN Women’s regional advocacy priorities in coordination with HQ in New York and country offices in the Americas and the Caribbean.Undertaking and overseeing the development, production, and design of interactive, visual communications, and digital products at the regional level and supporting country offices.Overseeing the editorial and technical maintenance of UN Women Regional website. Undertaking digital distribution, promotion, monitoring, social media, and website analytics and providing strategic advice for permanent learning and direction based on data.Providing guidance on the moderation, content creation, and evaluation of social media networks.Leading on the internal capacity-building strategies for communications and social media focal points managing UN Women or branded social networks in the region.Supporting the strategic partnership efforts across the programmatic and thematic areas, and the representation and coordination of interagency processes within the UN System to enhance communications and advocacy initiatives and campaigns. Show less

Americas And The Caribbean

I lead a team of professionals in communication, design, and journalism that has guided the digital presence and communication strategies and editorial content of the UN Women regional office for the Americas and the Caribbean with the use of innovative tools, statistics and data visualization, to position it as the regional office with more followers and one of the accounts of the United Nations System in Spanish with more interaction in social networks. I oversee the branding… Show more I lead a team of professionals in communication, design, and journalism that has guided the digital presence and communication strategies and editorial content of the UN Women regional office for the Americas and the Caribbean with the use of innovative tools, statistics and data visualization, to position it as the regional office with more followers and one of the accounts of the United Nations System in Spanish with more interaction in social networks. I oversee the branding portfolio of programs and sub-brands at the regional level and communication for strategic alliances and donor visibility. Show less

Latin America And The Caribbean

Responsible for developing communications and advocacy strategies, collaborating with global, regional, and country teams to ensure that the organization's communications, media relations, and outreach efforts are aligned with corporate communications policies and initiatives. My responsibilities included the development of communication strategies and campaigns, leading relationship building with media, facilitating interviews with senior managers and specialists; Providing advice on… Show more Responsible for developing communications and advocacy strategies, collaborating with global, regional, and country teams to ensure that the organization's communications, media relations, and outreach efforts are aligned with corporate communications policies and initiatives. My responsibilities included the development of communication strategies and campaigns, leading relationship building with media, facilitating interviews with senior managers and specialists; Providing advice on advocacy materials, and coordinating the launching of flagship initiatives and publications in the region; Integrate communication, advocacy, and outreach strategies into proposals for initiatives and programs. Show less

Latin America And The Caribbean

I led the organization’s Social Media Team, working closely with the Communications & Advocacy Officer in the Regional Office for the Americas and the Caribbean. My main responsibilities included coordinating and overseeing all social media strategies, daily outreach, engagement around UN Women’s work and the issues of gender equality and women’s empowerment, and providing guidance and training to colleagues in the field and at the Regional Office. Gather insights from performance data… Show more I led the organization’s Social Media Team, working closely with the Communications & Advocacy Officer in the Regional Office for the Americas and the Caribbean. My main responsibilities included coordinating and overseeing all social media strategies, daily outreach, engagement around UN Women’s work and the issues of gender equality and women’s empowerment, and providing guidance and training to colleagues in the field and at the Regional Office. Gather insights from performance data at campaign level, ad set and creative level, audience, and business insights, and make media, analytics, and creative optimization recommendations. Show less

Latin America And The Caribbean

Execution of the HeForShe movement in Latin America and the Caribbean in coordination with the UN Women Regional Office.• Development of social platforms and online community management.• Generation and implementation of strategies, campaigns and content.• Analysis and monitoring of results.

México

We believe that all stories tell something that must be heard: we want to be a reference of human stories to influence public conversation through stories that promote empathy and community building through the plurality of voices, facilitate the sensibility of people who can understand inequalities (even if they don't suffer them) to defend human rights and to provoke the social change of norms towards a culture of zero tolerance to any form of discrimination and violence.

Ciudad De México, Distrito Federal, México

Dedicado a la generación que sueña con una sociedad más sostenible. En Underdog compartimos contenido, análisis, herramientas, tendencias e historias que invitan a la reflexión, la redefinición del éxito y a la conciencia plena.

London, United Kingdom

Member of Trendwatching tw:in. +900 professionals from 55 countries that share & discuss game-changing trends to inspire & empower meaningful innovation by unlock powerful new answers to the question, “What will my customers want next?”

Mexico City Area, Mexico

I led an interdisciplinary team of 10 people, from design, creativity, content planning and community managers. My daily activities included project management of digital projects, web development, campaign planning, creativity applications from briefs, relation with the client, optimization of social media buying for clients like FIA Formula E, OXFAM, and the Delegation of the European Union in Mexico. My main responsibilities were to provide lead strategic direction and project… Show more I led an interdisciplinary team of 10 people, from design, creativity, content planning and community managers. My daily activities included project management of digital projects, web development, campaign planning, creativity applications from briefs, relation with the client, optimization of social media buying for clients like FIA Formula E, OXFAM, and the Delegation of the European Union in Mexico. My main responsibilities were to provide lead strategic direction and project management to deliver high-quality strategies, tools, services, and solutions to achieve the client's objectives, consulting clients regarding content, SEO, UX, audience segmentation, traffic, conversion rates and influential marketing. Show less

Mexico

• Digital Campaigns creation and execution for all social media platforms.• Branded events coordination and public relations.• Social Media Advertising optimization through strategic segmentation of audiences.• Content editing and writing for print and web.• Copywriting.

Mexico City Area, Mexico

Liaison between all Sales disciplines including Research, Programming and Commercial Operations,Responsibilities*Drive Sales and Revenue through the strategic creation of plans across Discovery Communications Portfolio*Concept development and creativity of commercial proposals for active client and new prospectsAchievements*Standardization and format of all sales proposals for the correct visualization of data and reach of the network, creativity, and concepts… Show more Liaison between all Sales disciplines including Research, Programming and Commercial Operations,Responsibilities*Drive Sales and Revenue through the strategic creation of plans across Discovery Communications Portfolio*Concept development and creativity of commercial proposals for active client and new prospectsAchievements*Standardization and format of all sales proposals for the correct visualization of data and reach of the network, creativity, and concepts *Adhesion of tactical accounts to meet the sale foresight (alcoholic industry) Show less

Ciudad De México Y Alrededores, México

• Digital Campaigns creation and execution for all social media platforms.• Branded events coordination and public relations.• Social Media Advertising optimization through strategic segmentation of audiences.• Content editing and writing for print and web.• Copywriting.

Master'S Degree, Human Rights

Esta maestría se enfoca en formar profesionales capaces de proponer alternativas de solución a las problemáticas más urgentes en materia.

Licenciatura, Comunicación

Activities and Societies: A partir del número 8 fui el editor web y responsable de redes sociales del diario quincenal de periodismo de.

Licenciatura, Comunicación

Activities and Societies: Equipo de tenis

Cae - Certificate In Advance English, Enseñanza De Inglés Como Lengua Extranjera

Activities and Societies: Volleyball Team & National Model United Nations