General Manager - Media
CurrentAs a Media General Manager at Digitect, Riyadh and Jeddah offices, I oversee a diverse client portfolio across various categories, including Automotive, Luxury Automotive, Real Estate, Healthcare, Luxury Fragrance, F&B, Banking, and Governmental sectors. Managed to ensure profitability & growth while paving the map for a healthy P&L and a solid 3 year strategy for the media department.Successfully participated in media pitches, across KSA and the region.Forging deals with internal & external partners.Managing & handling a wide list of clientele include Abul Samad Al Qurashi, Ferrari, VW Group, Porsche, Bentley, Audi, Al Tawkilat, GMC, Chevrolet, Honqi, Al Borg Laboratories, SNB, Absher, Royal Commission of Riyadh, and global and regional restaurant chains, among many others. My role is focused on strategic media management, fostering client relationships, and driving impactful advertising and marketing initiatives.