Successfully built territory by cold calling & following up with leads in a timely fashion. Qualify prospects by identifying business needs, objectives, and processes in order to move sales to completion. Interfaced regularly and consistently with internal departments to ensure customer satisfaction while working with cross functional groups to drive resolution on complex product issues.

Oversight of all sales and business development functions including new product rollouts, key account management, customer relationship development, contract negotiations, and order fulfillment. P&L and budget responsibilities. Provide cross-functional team training, coaching, and mentoring. Design, implement, and adjust various sales plans and programs for remarketed business assets, with a focus on building distribution channels and fostering demand. Development of new hire process.

Sales and marketing activities for complete product line, from strategic planning to tactical activities. Specified market requirements for current and future products by conducting market research supported by on-going visits to customers and trade shows. Developed and managed International vendors using a wide range of marketing tools, including product packaging, promotional materials, direct-mail pieces, and Web site content.Successfully developed and introduced single largest product-line in company’s history, resulting in new sales revenue of over 1M in first year.