Roger L. Email & Phone Number

Barcelona, CT, ES

Nexting Labs specializes in social media & web/app predictive analytics (AI) for startups and small/mid-sized organizations. Delivering a wide range of Data Science solutions such as: - Data Analysis (business analytics) - Predictive Modeling (Data forecasting with our own & research-based AI models)- Market Research (Big Data-based)- Sentiment Analysis.

Built Menuz, a QR menu ordering app with AI recommendations and PDF-to-e-menu conversion. Made something as static and boring as a menu, smarter than it has ever been.We bootstrapped it, acquired our first customers, met with investors, got market validation, built a functioning web-app prototype, and a Recommender System from scratch as well as utilized.

• Wifimilk went through 2 major pivots. It started as a Yelp competitor focusing on the top 5 ranked results. The 2nd one consisted of a 2k-listeners podcast, featuring the likes of the founder of The North Face, YC.
• Boostrapped the platform by selling Wifimilk branded shirts, giving me financial autonomy for 1.5 years.
• Launched Wifimilk.com version “1.0” in January 2018 with 1k MAU.
• Created and ran social media ad campaigns with over 7.9k interactions. Generated 265% growth.
• Organized hybrid startup events with startup founders, and the founder of The North Face. 200+ professionals attended.
• Developed an MVP for BusinessRoyale.com, "The Online Startup competition", an under-30 entrepreneurs gamified online startup pitching and live demo competition (MVP was never released to the public).

Los Angeles, CA, US

• Analyzing market and competition data to reach conclusions on: - Performance - Procedures improvement - Opportunities to explore
• Creating weekly market research reports on: - Competition - Market trends - Threads - SEO - Social Media - Using SWOT, TOWS, PESTEL, PORTER's 5 forces
• Creating written reports on GitBook to set the foundation of the DAO
• Hosting a weekly meeting with the company founders and employees to explain: - Research - Analysis - Create an action plan➡️Check my weekly research reports here: https://hypexnft.gitbook.io/research/

Los Angeles, CA, US

• Social Media marketing: Tiktok, Twitter, Instagram. Grew Tiktok's following by 2k in 1 month, organically.
• Weekly article Copyrighting on Medium as well as Press Releases
• Influencer Marketing (Researching and reaching out to influencers/KOLs).
• Market Research (Primary and Secondary).
• Created whitepaper (non-technical part)
• Worked on and improved SEO

- Brading and website content creation- Blog posts copywriting

Boston, MA, US

• Managed Facebook, Instagram, and LinkedIn PPC ad campaigns
• Analyzed PPC campaigns performance and presented findings to the C-suite
• Created and designed ad copy and graphic assets for social media promotions
• Defined and developed customer personas to target ads effectively
• Conducted A/B testing to optimize ad performance and control campaigns
• Assisted in overall social media account management

Cambridge, MA, US

• Led social media promotion for HULT-related events, driving engagement and visibility.
• Collaborated with the marketing team to develop data-driven strategies for social media campaigns.
• Analyzed social media metrics to assess campaign performance and optimize strategies.
• Utilized analytics tools to gather insights and inform decision-making processes.

Barcelona, Catalonia, ES

• Represented the Spanish food-tech startup in Silicon Valley, engaging with other startups and venture capitalists to secure investments.
• Presented business strategies and growth potential to investors, including NTT Data at Plug & Play in Sunnyvale, CA.
• Networked with industry professionals to build strategic partnerships and gain market insights.

Lliça De Vall, Barcelona, ES

• Conducted +100 calls with private & public hospitals to switch to electronic invoicing
• Processed customer invoices
• Contributed to the budgeting process

Master Of Science - Ms, Business Analytics

Startup School - Ss2022

Bachelor Of Business Administration - Bba, Double Major In Marketing And Entrepreneurship

High School

High School, Business

Manga Illustration, Design And Applied Arts

Elementary School, Middle School And High School, High School