Roger Lee work email
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Roger Lee personal email
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I discovered my interest in marketing when I wrote my first marketing plan for The Body Shop in college. Since then, I have always been interested in understanding what makes people “tick”, understanding people’s behavior through their decision to buy process. Also, I have always had an aptitude for technology, not shying away from learning something new and applying technology to improve my work and efficiency. With people becoming more digitally sophisticated, I have focused my career in addressing this market segment.CORE COMPETENCIES • Marketing Automation • Digital Marketing • Web & Interactive Marketing• Pay-Per-Click• Strategic Planning • Marketing Operations• Project/Program Planning • Revenue Generation• Database Marketing• Multivariate and A/B Testing• Marketing Analytics
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Digital Marketing ManagerOk International, A Dover Company Sep 2016 - Apr 2017Designed, built and implemented marketing automated tools to engage leads and customers with the proper content at the appropriate time.Increased leads 75% YOY by creating email campaigns, leading pages, and web-forms to capture leads. Increased social interaction by 100% by executing social media strategies on Twitter and Facebook. -
Business Development And MarketingIhs Aug 2014 - Aug 2016Irvine, CaliforniaManaged end-to-end marketing campaigns, content creation, website blog updates, product marketing documents, database list segmentation and pull, email marketing, and demand generation.Created current customer base marketing upsell, promotional, and product awareness campaigns that resulted increase incremental sales by 15%.Created and managed monthly customer “Winback” campaigns, targeting customers with expired subscriptions. -
ConsultantRelationship One Nov 2013 - Apr 2014Orange County, California AreaEloqua Certified Level 1 ConsultantCreated emails, web-forms, and landing pages to automate marketing campaigns. Built lead generation and lead nurturing marketing campaigns. Integrated Eloqua with CRM (Salesforce), performed tests to validate data mapping and synchronization. -
Associate ConsultantRelationship One Jun 2013 - Oct 2013Level 1 Certified Eloqua Consultant
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Marketing ManagerHireright Dec 2011 - Jun 2013Irvine, CaSegmented customer base to create “end-to-end” customer life cycle campaigns. Created "Beginning", "Middle", and "End of Life" campaigns that resulted in a 5% conversion rate, 30% response lift, and 32% revenue lift. -
Program Manager, Professional ServicesHireright Apr 2010 - Dec 2011Irvine, CaCreated and managed customer migration program that migrated 9,000 customers to new ordering platform.
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Product ManagerBoost Mobile Dec 2008 - Jul 2011Created new product requirements and enhance current product portfolio to effectively compete in the prepaid telecom market space. Managed 2 product lines accounting for 27% of business revenue. Accountable for products from design to market launch. Created customer communication, acquisition, and take-rate strategies. -
Customer Base Marketing ManagerBoost Mobile/Sprint Nextel May 2007 - Mar 2009Applied database marketing strategies to develop end-of-life customer retention campaigns.Optimized promotional offers that decreased costs and increased return, improving ROI by 20%.
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Marketing Analytics ManagerHome123/New Century Mortgage Jul 2004 - May 2007
Roger Lee Skills
Roger Lee Education Details
Frequently Asked Questions about Roger Lee
What is Roger Lee's role at the current company?
Roger Lee's current role is Digital Marketing | Marketing Automation Manager.
What is Roger Lee's email address?
Roger Lee's email address is rq****@****hoo.com
What schools did Roger Lee attend?
Roger Lee attended University Of Southern California - Marshall School Of Business, Uc Irvine.
What skills is Roger Lee known for?
Roger Lee has skills like Strategy, Analytics, Product Management, Cross Functional Team Leadership, Salesforce.com, Lead Generation, Marketing, Email Marketing, Market Research, Marketing Strategy, Direct Marketing, Product Marketing.
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