Rog Harrison Email & Phone Number

London, England, GB

London, England, United Kingdom

- Generate and deliver the five year strategy and plan across both the digital products and digital marketing divisions. - Deliver the metrics across Neverbland Group, including turnover, profit, social and environmental impact scores as well as ensuring our BCorp footprint continues to strengthen. - Lead a strong digital marketing and e-commerce team.

London Area, United Kingdom

Delivering the commercial strategy for Soccer Six along with the other events in the sports and music events portfolio including The Musos Awards, Love Football and Inner City World Cup.

Brighton, England, United Kingdom

Working with the founders of Peak Mood Drinks to establish the brand across multiple sales channels locally and internationally. Once listings are achieved ensuring the brand has good rates of sales and is supported by a strong sales and marketing plan. Good traction has been made to-date in terms of café deli, convenience, health food stores, department.

Watford, England, United Kingdom

- Directed an international healthcare and pharmaceutical company, overseeing growth initiatives across multiple product lines including baby care, skincare, and wellness brands.- Managed critical functions such as commercial operations, sales, marketing, and new product development, ensuring alignment with organisational objectives.- Led a team of 93.

London, United Kingdom

- Oversaw all aspects of operations for a leading smoothie and juice brand, executing a comprehensive five-year investment plan to drive sales and EBITDA growth.- Managed a team of 15 employees and coordinated with outsourced finance departments, fostering effective cross-functional collaboration.- Led successful range reviews and expanded the brand's.

London Area, United Kingdom

- Directed international sales and marketing strategies for a prominent vaping products company, driving brand growth and market expansion- Managed groundbreaking diverse marketing campaigns and initiatives across North Europe, enhancing brand visibility and consumer engagement.- Played a key role in negotiating strategic partnerships and distributor.

London, United Kingdom

- Led marketing strategies and campaigns across multiple product categories for Puma in North Europe, contributing to brand growth and market share expansion.- Delivered significant CAGR with with a team of 21 delivering the marketing of key assets such as Usain Bolt, Spurs, Ireland Rugby, Italian Football, Aguero, Arteta, and core brand campaigns across.

London, United Kingdom

- Development & implementation of a UK & Irish Strategic Roadmap that put the brand into dynamic growth & created global best practice. CAGR of 6% across five years.- Streamlining the marketing program to focus on those areas that deliver dynamic brand equity growth.- Delivery of several high profile sponsorships to elevate the brands presence such as.

London, United Kingdom

- Responsible for driving the strategic agenda, brand growth, contribution, & resourcing across a wealth of spirits brands including Malibu, Stolichnaya, Havana Club, Wild Turkey, Pernod, Ricard, Beefeater and Lambs.- Creation of a unique marketing strategy for Havana Club that doubled brand affinity, tripled profitability and facilitated over investment.

Southampton, United Kingdom

- Taking Bacardi Breezer from a £20m brand to £250m in three years, distributed widely across the on and off trade and establishing it at the heart of a big night out. Management of a team of 9 and a budget of £17m.- Via innovation and ground-breaking marketing communication kept Bacardi Breezer, Metz and V2 relevant and desirable in a highly competitive.

Liverpool, United Kingdom

- Responsible for the strategic plan and marketing of Club and Trio chocolate brands

Hull, United Kingdom

- Responsible for the strategic plan and marketing of the Steradent brand.

Scarborough, United Kingdom

- Responsible for the marketing of McCain Oven Chips, Southern Fries and Micro Chips brands.

Diploma, Bacardi Business Course

Mba, Marketing & Finance

Chartered Institute Of Marketing Diploma, International Marketing

Beng Mech Eng, Mechanical Engineering, 1St Class