Driving premium user experience by focused product development of 2 Internal Products Passenger Manifest and FRIS (Flight Reporting & Information System) with an objective to reduce manual tasks and increase automation along with efficiencyLeading the development and launch of ecommerce application “Gulliyan”, for online sales of art and craft-based products in India

Developed and executed comprehensive 360° marketing and brand strategies aligning with the business strategies, resulting in a 25% growth in brand awareness, driving customer acquisition and retentionOversaw the management of CEO, Mr. Amit Jain’s social media presence before Shark Tank S2 in partnership with external PR agencies to devise strategies, ensuring alignment with brand’s vision and objectivesLed Digital marketing initiatives for CarDekho & Rupyy, driving a significant increase in brand visibilityGenerated compelling social content calendars aligned with brand objectives, resulting in a 50% growth in followers, engagement by 40% and a 60% increase in website traffic through social channels within 6 months