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Rohan Ishwarlal Email & Phone Number

Growth Marketing Manager, Demand Gen, Paid Social and Programmatic at Asana
Location: Singapore, Singapore, Singapore 8 work roles 2 schools
1 work email found @asana.com LinkedIn matched
4 data sources Profile completeness 100%

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Work email r****@asana.com
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Current company
Role
Growth Marketing Manager, Demand Gen, Paid Social and Programmatic
Location
Singapore, Singapore, Singapore
Company size

Who is Rohan Ishwarlal? Overview

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Quick answer

Rohan Ishwarlal is listed as Growth Marketing Manager, Demand Gen, Paid Social and Programmatic at Asana, a company with 3942 employees, based in Singapore, Singapore, Singapore. AeroLeads shows a work email signal at asana.com and a matched LinkedIn profile for Rohan Ishwarlal.

Rohan Ishwarlal previously worked as Growth Marketing Manager, Paid Social & Programmatic at Asana and Marketing Campaigns & Partnerships Manager, Garena Free Fire at Garena. Rohan Ishwarlal holds Bachelor Of Business Administration (B.B.A.), Marketing from National University Of Singapore.

Company email context

Email format at Asana

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{first}{last}@asana.com
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Profile bio

About Rohan Ishwarlal

Experienced marketer with a demonstrated history of working in the technology B2B and video games industry. My passion lies not only in products but helping to build stories to elevate them.Currently in charge of top of funnel paid acquisition for Asana across various platforms such as LinkedIn, Facebook, YouTube & DV360.Prior to that, I led marketing and campaigns for Garena Free Fire in the SEA region as well as developing business partnerships for our game to further increase our brand presence. Before coming to mobile games, I had the pleasure of leading marketing and communications for 2K's largest product, NBA 2K in the South East and North Asian region. Skilled in Product Marketing, Marketing Productions, Public Relations, Partnerships and eSports. Strong product management professional with a Bachelor of Business Administration (B.B.A.) focused in Marketing from National University of Singapore.

Listed skills include Microsoft Excel, Powerpoint, Marketing, Social Media Marketing, and 7 others.

Current workplace

Rohan Ishwarlal's current company

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Asana
Asana
Growth Marketing Manager, Demand Gen, Paid Social and Programmatic
Singapore
Website
Employees
3942
AeroLeads page
8 roles

Rohan Ishwarlal work experience

A career timeline built from the work history available for this profile.

Growth Marketing Manager, Demand Gen, Paid Social And Programmatic

Singapore

Growth Marketing Manager, Paid Social & Programmatic

Current

San Francisco, California, US

Meet the smarter way to work. Want better results in your organisation? Asana helps teams get clarity, achieve greater impact, and scale to meet company goals. At Asana, our mission is to help humanity thrive by enabling the world’s teams to work together effortlessly.- Set up Top of Funnel paid media channels in APAC (Facebook, LinkedIn, Display, YouTube.

Jun 2022 - Present

Marketing Campaigns & Partnerships Manager, Garena Free Fire

Singapore, Singapore, SG

Free Fire is the highest downloaded mobile game of 2021, top 10 grossing mobile game worldwide consistently for 2021 & winner of Pocket Gamer’s Best Battle Royale Mobile Game of 2021. - Co-lead 360 degree growth and sustain marketing campaigns for Free Fire’s monthly in-game events including, IP collaboration campaigns (BTS & Money Heist), in the South.

Jun 2021 - Jun 2022

Associate Manager (Nba 2K Regional Marketing Lead)

2K

Novato, California, US

In charge of building integrated marketing plans that drove awareness, engagement, and conversion for NBA 2K flagship console, mobile, and arcade productsLed the development of paid media plans. Wrote media strategy, briefs and managed agencies through creation of full cycle media plan, in partnership with brand and performance marketing teamsManaged day.

Jun 2018 - Jun 2021

Senior Product Executive

2K

Novato, California, US

As the regional lead, manage all marketing related activities in Asia, NBA 2K17 & NBA 2K18Work with partners such as Sony, Microsoft & NBA to develop effective campaigns to reach out to our target audience.Set up and developed esports infrastructure and regional tournaments for NBA 2K in Asia - HK, KR, PH & TWManaged all marketing related activities in.

Jun 2016 - Jun 2018

Product Executive

2K

Novato, California, US

  • Creating and executing comprehensive go-to-market campaigns with PR, Marketing and Social Media considerations.
  • Identifying and managing partnership opportunities with external partners to drive audience engagement, and awareness for 2K titles.
  • Collaborating with the global product team to ensure timely approvals of assets, marketing materials and maintaining regular communication so as to facilitate timely sharing of information and assets from the global.
  • Collaborating with Sales teams and the Channel Marketing Manager on building brand-worthy presence at retail.
  • Contributing to the voice of 2K on social media channels and growing our community in Asia.
  • Driving high-impact PR programs and supporting media activities
Feb 2014 - Jun 2016

2K Marketing Intern

New York, NY, US

  • Formulated and planned local marketing strategy for NBA2K14
  • Organized and executed marketing event to promote titles which increased sales by 10%
  • Assisted team in the preparation and facilitation of 2 key media and retailer product demo events
  • Supported marketing manager in the planning and implementation of Clear Channel Out of Home advertising for a two week bus shelter advertising campaign
  • Sent out major press releases to key media such as The Straits Times and TODAY during product launches
Jan 2013 - Jun 2013

Marketing And Sales Intern

Singapore, Singapore, SG

  • Was part of a 8 man technology start up that monetized waiting time on a social, mobile platform
  • Acquired more than 500 new users in a month through social media marketing campaigns
  • Designed PowerPoint slides for presentations to clients and marketing collateral posters
  • Brought in 3 different market research projects for the company with revenues amounting to more than $40,000 SGD
May 2012 - Aug 2012
Team & coworkers

Colleagues at Asana

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2 education records

Rohan Ishwarlal education

Bachelor Of Business Administration (B.B.A.), Marketing

National University Of Singapore

Education record

Anglo-Chinese School (Barker Road)
FAQ

Frequently asked questions about Rohan Ishwarlal

Quick answers generated from the profile data available on this page.

What company does Rohan Ishwarlal work for?

Rohan Ishwarlal works for Asana.

What is Rohan Ishwarlal's role at Asana?

Rohan Ishwarlal is listed as Growth Marketing Manager, Demand Gen, Paid Social and Programmatic at Asana.

What is Rohan Ishwarlal's email address?

AeroLeads has found 1 work email signal at @asana.com for Rohan Ishwarlal at Asana.

Where is Rohan Ishwarlal based?

Rohan Ishwarlal is based in Singapore, Singapore, Singapore while working with Asana.

What companies has Rohan Ishwarlal worked for?

Rohan Ishwarlal has worked for Asana, Garena, 2K, Take-Two Interactive Software, Inc., and Sageby Pte Ltd.

Who are Rohan Ishwarlal's colleagues at Asana?

Rohan Ishwarlal's colleagues at Asana include Christie Paz, Aasan Classes, Dongmin Cai, Dana Prostano, and Sinem Minem.

How can I contact Rohan Ishwarlal?

You can use AeroLeads to view verified contact signals for Rohan Ishwarlal at Asana, including work email, phone, and LinkedIn data when available.

What schools did Rohan Ishwarlal attend?

Rohan Ishwarlal holds Bachelor Of Business Administration (B.B.A.), Marketing from National University Of Singapore.

What skills is Rohan Ishwarlal known for?

Rohan Ishwarlal is listed with skills including Microsoft Excel, Powerpoint, Marketing, Social Media Marketing, Social Media, Product Marketing, Product Demonstration, and Marketing Communications.

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