Product Manager | Building Subscription Models for D2C GrowthAt #Neown-Shemaroo, I am putting my efforts to drive future growth through a robust subscription model and continuous product innovation.

Assistant Product Manager | Driven Growth Through Mobile App & Data InsightsAt Clovia #Reliance-Retail, I played a pivotal role in transforming the user experience and increasing conversion rates through innovative product initiatives and data-driven strategies.Key Achievements:Boosted Conversion Rates: Successfully launched a React Native app and revamped the user purchase journey, leading to a significant uplift in conversion rates.Retention & Revenue Growth: Implemented #MoEngage from the scratch i.e creation of Events to funnel optimisation, working closely with the retention team to enhance user targeting, resulting in nearly double the revenue.Automated Reporting for Real-Time Insights: Developed and maintained automated reports in Data Studio, Moengege delivering real-time user funnel stats and actionable insights to stakeholders.Agile Project Management: Expert in gathering product requirements, creating sprints, and maintaining project deadlines, with a passion for driving innovation and delivering tangible results.

Growth Product | D2C Growth & E-Commerce OptimizationAt Mamaearth, I led cross-channel campaigns and product enhancement initiatives to drive business growth. Collaborating closely with Technology, Design, Product, and Revenue teams, I ensured seamless execution of high-impact campaigns and product improvements.Key Achievements:Launched BBlunt: Defined features, wireframes, and the product roadmap to successfully launch the brand’s new website.Conversion Rate Optimization: Conducted A/B testing of new features and website changes to boost conversion rates and average order value (AOV) of #TheDermaCo.Inventory Management: Oversaw inventory and planned stock levels during sales, effectively managing out-of-stock risks.E-Commerce Operations: Managed Magento for product listings, category creation, and coupon configurations for #TheDermaco.com.Digital Growth Leadership: Spearheaded digital growth strategies for two e-commerce brands—BBlunt & TheDermaco.Data-Driven Decisions: Analyzed customer funnel data using Google Analytics and Power BI, identifying drop-off points and implementing A/B tests to optimize user flow.Tools & Technologies: Jira, Google Analytics 4, GTM, Metabase, Power BI, Unicommerce, Google Data Studio, Optimize (A/B Testing), MoEngage, Contentful, Magento, Shopify, Firebase, Appsflyer