• Set up a bootstrapped digital marketing agency achieving 120% Y-o-Y growth. Managed business and pitch development, client strategy, communication, and servicing.• Hired and managed a team of 10 freelancers & full-time employees to work with 75+ brands across F&B, apparel, electric automobiles, wellness, and toys & games. • Delivered success metrics for organic and inorganic digital campaigns across Instagram, Facebook, and website including an increase in page views, engagement, followers and subsequent revenue.• Led end-to-end ideation, execution, and ROI analysis for multiple marketing activities including social media campaigns (organic and inorganic), Google Adwords (search network, display, and remarketing), on-page SEO, Amazon Seller Central, influencer outreach programs, etc.• Spearheaded consulting projects with customers to create their brand story, brand activation, GTM strategy, identify avenues, portals, and events to boost sales and strategize on pricing• Expertise in marketing tools such as WordPress, Meta Business suite, MailChimp, Metricool, Amazon Seller Central, Adobe Photoshop, Bridge and Illustrator, Corel Draw, Canva, Movavi.

• Responsible for the P&L of Image Solutions Delhi Office of INR 25L+ Y-o-Y with customers ranging from industries including F&B, consumer electronics and education consulting.• Managed end-to-end lifecycle of customers including new business development, pricing negotiations, creating and executing creative digital campaigns and client servicing.• Hired, trained, and managed a team of 7 including business development, client servicing and creative executives.• Curated internal brand collaterals including magazines, office stationery and corporate gifting.

- Partnering with various small and medium sized organizations to plan and manage team building activities involving hiking in the Himalayas.- Reached out and onboarded over 150 independent guides, small and big sized trekking operators in various states of India.- We managed to become an additional source of income for the independent guides and small sized operators since most of them were based in far flung villages and were not very tech-savvy to be able to reach their customer.

Role and Responsibilities:• Plan and implement Business Development strategies to explore business opportunities for mobile app and technology projects • Accessing the client requirements and providing an optimized solution• Generated leads through various portals like elance, guru, Upwork and f6s• Undertook 3 sales drives for cold calling and generated a total of 85+ leads as a team

• Responsible for an annual target of - Outbound: 3500 room nights, Revenue: 2.5 Cr• 25% increase in revenue growth YoY by creating upselling opportunities by building relationships across multiple verticals & geographies for existing customers including Ciena, Reckitt Benckiser, Ashok Leyland, Eli Lilly & Co.• Achieved 45% YOY growth in new business development by identifying new growth territories including remote locations, cold outreach and sales blitz for reactivations.

Undertook a project titled “Evaluation of Retail Wine Distribution in Delhi and NCR” for Grover Vineyards Ltd. The project included evaluation of the distribution system of the wine companies in Delhi and NCR, carrying out a rigorous SWOT analysis and recommending a sales and distribution strategy for GVL in Delhi/NCR.

• Conducting need assessments for customers & providing them with appropriate products, managing sales pitches and objections. • Coordinated tasks around inventory management and cashflow management.• Achieved maximum quarterly store sales for Noida store in Q3'08.

Undertook a project titled “Study of the existing Retail Market” for Hindustan Coca Cola Beverages Pvt. Ltd. The project involved understanding the grievances of the retailers, analyzing consumer behavior and thereby recommending and identifying opportunities in terms of product value proposition to arise for the company in the future.